Founding Growth Lead – SaaS, AI

This is a fully remote position, open to applicants in Spain.

📋 Description

• Strategize and execute paid campaigns on platforms like LinkedIn, Google, and emerging channels, while managing budget and ROI.

• Oversee website messaging, landing pages, and conversion-funnel experiments in collaboration with the web agency.

• Develop SEO strategies, enhance AI search visibility, and create organic content targeted at IT and People leaders.

• Manage the webinar program to generate leads and build a sales pipeline.

• Refine PULT's market positioning and maintain a cohesive brand narrative.

• Create campaigns, videos, case studies, product launches, and stories featuring founders and customers.

• Establish design and copywriting standards for both internal teams and external agencies.

• Lead participation in events across DACH and the UK, including trade shows, customer dinners, and roundtables.

• Implement account-based marketing campaigns in collaboration with the Sales Engine.

• Take ownership of the marketing technology stack, including HubSpot, analytics, and AI tools.

• Manage marketing attribution, customer acquisition cost (CAC), marketing qualified leads (MQL) growth, and contribution to the sales pipeline.

• Develop AI agents and workflows for research, content creation, creative projects, and operational tasks.

• Define the marketing roadmap and present results to leadership.

• Recruit the initial marketing team members as the company expands.

⛳️ Requirements

• Minimum of 3 years of experience in B2B SaaS marketing.

• Proven hands-on experience with both paid and organic online and offline marketing channels.

• Proficiency in executing paid campaigns, copywriting, briefing designers, and analyzing dashboards.

• Daily utilization of AI tools for research, content creation, analysis, and automation.

• Outstanding written communication skills in English.

• Proficiency in German is a significant advantage.

• Keen attention to design details.

• Familiarity with the DACH and/or UKI markets.

• Comfortable managing budgets, understanding CAC, conversion rates, and lead quality metrics.

• Eagerness to explore expansion into new markets.

• Readiness to take on the role of the primary marketing hire and grow into a leadership position.

🏝️ Benefits

• Permanent employment.

• 40 hours per week.

• 24 days of annual leave.

• Career training opportunities for professional development.

• Company-provided laptop.

• Sports membership.

• Flexible working hours.

• Company stock options.

• Paid co-working arrangements.

• Remote-first work environment.