
Field Based Marketing Director – Key Customer Team
Posted 1 day ago

Posted 1 day ago
This is a fully remote position, open to applicants in Connecticut, +2 more states.
• Collaborate closely with Key Opinion Leaders at specific institutions and accounts within the designated geographic area.
• Act as the expert on Exelixis products and services for Key Opinion Leaders.
• Develop brand strategy and execute tactics within the Key Customer segment.
• Coordinate efforts with field sales and members of the Commercial Team at the home office.
• Support the creation of content for commercial initiatives, promotional speaker bureaus, and advisory boards.
• Identify, nurture, and sustain long-term KOL relationships while monitoring their opinions and behaviors.
• Lead engagement plans for assigned Key Accounts involving KOLs.
• Oversee KOL engagement plans at congress events.
• Facilitate understanding of diseases, disease mechanisms, and the potential role of Exelixis products using approved on-label marketing materials.
• Serve as the main point of contact between KOLs and cross-functional teams at the home office.
• Assist in executing advisory board activities, which include identifying advisors, sending invitations, preparing faculty, participating in meetings, and reporting results.
• Support the development of promotional speaker bureaus, including speaker recruitment and training assistance.
• Gather KOL feedback to inform brand strategy development.
• Ensure compliance with laws, regulations, policies, and standards.
• Perform additional duties as assigned.
• BA/BS degree in a relevant field with at least 13 years of related experience; or an MA/MS degree in a relevant field with 11 years of related experience; or an equivalent combination of education and experience.
• Experience in Field-Based/Regional Marketing.
• Background in the oncology therapeutic area.
• Experience in product launches.
• In-depth knowledge of relevant products, associated therapeutic areas, competitors, and market dynamics.
• Familiarity with KOLs and compliant KOL development practices.
• Strong organizational, planning, and analytical skills.
• Proven project management skills with the ability to handle multiple projects concurrently.
• Capability to work independently under tight deadlines.
• Ability to assemble and lead cross-functional teams.
• Proficiency in presenting ideas effectively to individuals or groups.
• Competence in leading, mentoring, and onboarding new team members.
• Willingness to travel for meetings, training, and programs as required.
• Valid driver's license.
• Must reside within the geographic area of the assigned territory.
• Approximately 65% travel required.
• 401k plan with generous company contributions.
• Comprehensive group medical, dental, and vision coverage.
• Life and disability insurance.
• Flexible spending accounts.
• Discretionary annual bonus program.
• Sales-based incentive plan for field sales personnel.
• Opportunity to purchase company stock.
• Long-term incentive programs.
• 15 accrued vacation days in the first year.
• 17 paid holidays, including a company-wide winter shutdown in December.
• Up to 10 sick days throughout the calendar year.
• Provision of necessary equipment, including dual monitors and ergonomic chairs.
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