Executive Director, Marketing

This is a fully remote position, open to applicants in United States.

📋 Description

• Spearhead the creation of data-driven marketing strategies and positioning for each brand indication.

• Lead cross-functional teams and formulate launch plans to ensure organizational readiness and success.

• Collaborate with Business Analytics on market research, insights, competitive intelligence, positioning, forecast assumptions, and analytics.

• Evaluate indication-level campaigns and tactics to ensure alignment with brand strategy, positioning, messaging, quality, and compliance.

• Create disease education campaigns to influence market perception for new entrants and enhance understanding and treatment of diseases.

• Ensure that brand and launch strategies are accurately represented in promotional materials across key customer segments and channels.

• Establish multi-channel media campaigns, incorporating face-to-face, digital, and CRM strategies.

• Collaborate with sales, market access, distribution, and medical affairs teams.

• Communicate marketing strategy and readiness across the organization.

• Maintain expertise in disease states, competitive landscapes, and market dynamics.

• Oversee the marketing team, P&L by indication, and budget.

• Report directly to the General Manager of Commercial.

• Assist in the commercial launch of IMVT-1402 and support the company’s transition from clinical-stage to commercial-stage.

⛳️ Requirements

• BA/BS is required; an MBA and/or other relevant advanced degree is preferred.

• A minimum of 12 years of marketing experience within a biotechnology or pharmaceutical organization.

• Experience in product launches is essential.

• Proven track record of influencing enterprise and executive leadership.

• Ability to navigate ambiguity, align diverse stakeholders, and make decisions across functions without direct reporting authority.

• Outstanding communication skills; capable of distilling complex information into clear recommendations for executive leadership.

• Demonstrated analytical and problem-solving abilities.

• Capacity to develop innovative marketing initiatives.

• Analytical, creative, solution-oriented, and decisive mindset.

• Willingness to travel domestically or internationally up to 20%.

🏝️ Benefits

• Equity and other forms of compensation may be included as part of a comprehensive compensation package.

• Medical benefits.

• Dental benefits.

• Vision benefits.

• 401(k) plan.

• Unlimited paid time off.

• Parental leave.