E-Commerce Email Marketing Strategist

This is a fully remote position, open to applicants in Arizona, +27 more states.

📋 Description

• Implement clients’ lifecycle marketing strategies to achieve timelines, performance metrics, and budget objectives.

• Conduct monthly performance review sessions, emphasizing successes, areas for enhancement, and suggestions for improvement.

• Diagnose campaign or project challenges and propose effective solutions.

• Oversee email marketing strategies, programs, and schedules.

• Develop and execute email marketing calendars that align with other marketing efforts.

• Maintain client relationships and define the vision for campaigns.

• Guarantee the timely and successful execution of targeted email campaigns.

• Manage activities across various agile deadlines.

• Collaborate with Client Services, Web, Paid Search, Paid Social, and other internal teams.

• Lead thought leadership initiatives in email marketing.

• Work directly within Klaviyo and manage performance and technical configurations, including automated workflows, databases, and audience segmentation.

• Report directly to the Associate Director of Lifecycle Marketing (e-Commerce).

⛳️ Requirements

• Minimum of 4 years of experience in email marketing; experience in an agency setting is highly preferred.

• At least 2 years of experience with Klaviyo.

• Proven ability to lead and implement strategies for an e-commerce brand.

• Strong knowledge of email marketing service providers and marketing automation tools such as Marketo, MailChimp, ActiveCampaign, HubSpot, and Braze.

• Established history of cross-functional collaboration and delivering high customer satisfaction.

• Experience in client engagements with marketing automation technology, email marketing, and/or lead generation.

• Familiarity with the digital advertising ecosystem and associated technologies.

• Knowledge of marketing initiatives and objectives, business analytics, and generating data-driven insights and reports.

• Interest in or experience in mentoring others.

• Relevant marketing experience in building and managing campaigns using lead generation and nurturing techniques.

• Experience with SMS platforms such as Sakari and Attentive.

• Exceptional interpersonal abilities and strong verbal/written communication skills.

• Demonstrated initiative and capacity to work collaboratively within a team.

• Ability to oversee multiple projects, prioritize tasks, multitask efficiently, and meet tight/agile deadlines.

🏝️ Benefits

• Option to work remotely in eligible states or at the Boston office.

• Generous paid vacation benefits that increase annually.

• 14 company holidays each year.

• Summer Fridays from Memorial Day through Labor Day.

• 401(k) plan with a 4% Safe Harbor employer match after one year of service.

• Financial literacy services provided through our retirement partner.

• Complimentary life insurance coverage.

• Short-term disability coverage included.

• Healthcare plans with 80% employer contribution for medical and dental premiums.

• 100% employer coverage for vision insurance.

• Option to participate in a Flexible Spending Account (FSA).

• Commuter benefits utilizing pre-tax funds, saving up to 40% annually.

• Monthly team-led webinars for ongoing education.

• Exclusive learning opportunities with the 829-cohort.

• Access to digital course platforms.

• Financial support for attending national conferences and events.