e-Commerce, B2B Business Development Specialist

This is a fully remote position, open to applicants in United Kingdom.

📋 Description

• Analyze ecommerce performance metrics and customer behaviors.

• Identify areas to enhance website conversion rates, sales revenue, average order value, and repeat customer transactions.

• Monitor performance outcomes and provide actionable recommendations.

• Utilize Shopify to assess sales, customer, and product performance data.

• Produce and interpret sales and performance reports.

• Evaluate customer purchasing journeys and assist in product and merchandising optimization.

• Address and follow up on customer sales inquiries.

• Implement upselling and cross-selling strategies.

• Support customer retention initiatives and targeted promotional campaigns.

• Manage customer segmentation using Klaviyo or similar platforms.

• Establish automated customer communication workflows.

• Develop, execute, and refine targeted email marketing campaigns.

• Analyze data from GA4, Google Search Console, and Shopify.

• Suggest automation, AI tools, and technological enhancements that provide commercial advantages.

• Research trade and commercial customers to create targeted prospect lists.

• Conduct outbound prospecting via LinkedIn, email, and other approved channels.

• Cultivate relationships with commercial buyers and procurement stakeholders.

• Generate qualified opportunities for trade sales and partnership discussions.

• Prepare quotations and commercial proposals within established pricing parameters.

• Manage and maintain a well-structured sales pipeline.

• Track opportunity values, stages, timelines, and follow-up actions.

• Provide weekly reviews of ecommerce performance, pipeline updates, outreach summaries, and opportunity progress reports.

• Deliver monthly reports on ecommerce metrics, B2B prospecting, email marketing, revenue growth, and activity outcomes.

⛳️ Requirements

• Proven experience in ecommerce, ideally within a physical products industry.

• Strong knowledge of Shopify or experience with comparable ecommerce platforms.

• Familiarity with CRM, email marketing, and analytics tools.

• Track record of driving sales growth or acquiring new business.

• Strong commercial insight and revenue-driven decision-making abilities.

• Experience in outbound sales and relationship development.

• Excellent written and spoken English communication skills.

• Ability to work independently with limited supervision.

• Experience in the furniture, interiors, lifestyle, or premium consumer goods sectors is preferred.

• Exposure to hospitality, interior design, or commercial procurement environments is preferred.

• Hands-on experience with Klaviyo, GA4, Google Search Console, and LinkedIn Sales Prospecting is preferred.

• Knowledge of ecommerce automation and AI-driven workflows is preferred.

• Experience in establishing trade accounts and managing repeat B2B customers is preferred.

🏝️ Benefits

• Flexible scheduling that aligns with commercial priorities and agreed business requirements.

• Remote work options available.

• Initial engagement of up to 8 hours per week.