Director of Public Relations

This is a fully remote position, open to applicants in United States.

📋 Description

• Act as the main editor for all content related to External Affairs encompassing social media, print, digital platforms, websites, emails, fundraising, policy, and executive communications.

• Craft and refine brand messaging, develop message frameworks, talking points, and thought-leadership materials.

• Collaborate with subject-matter experts, leaders, and Affiliates to enhance messaging and ensure a cohesive voice.

• Oversee the brand style guide, templates, and editorial standards.

• Mentor writers and contributors while enhancing editorial processes, review protocols, and quality assurance.

• Provide counsel on crisis and high-risk communications alongside the Chief External Affairs Officer.

• Manage the daily interactions with the public relations firm and lead the coordinated earned media approach.

• Generate press releases, op-eds, story concepts, and media pitches.

• Collaborate with Affiliates, clinicians, and leaders to promote state and local media coverage.

• Prepare spokespeople for interviews and direct rapid-response communications.

• Establish objectives for and assess earned media effectiveness.

• Collaborate on social media strategies and review content as well as major campaigns.

• Integrate earned, paid, social, and owned content.

• Utilize performance metrics and platform insights to enhance strategy.

• Provide Affiliates with versatile content and resources suitable for local markets.

• Function as a senior communications advisor throughout the organization and Affiliate network.

• Work in partnership with marketing, branding, and creative teams on editorial and reputation strategies.

• Assist in prioritizing the External Affairs team's projects and manage communications vendors.

• Report directly to the Chief External Affairs Officer.

⛳️ Requirements

• Dedication to promoting equity in opportunities and outcomes for children, acknowledging factors such as race, ethnicity, language, and socio-economic status.

• 7–10 years of progressively responsible experience in public relations or communications, with a focus on leading substantial media and editorial initiatives.

• Experience in nonprofit or mission-driven sectors is highly preferred.

• Background in a national organization is advantageous.

• Knowledge in early childhood, health, or education is a plus.

• Outstanding writing and editing capabilities, accompanied by a portfolio showcasing high-level messaging for diverse audiences.

• Extensive experience in engaging reporters and managing relationships with PR firms or agencies.

• Strong news judgment and editorial oversight capabilities.

• Proficient in converting complex research, policy, or programmatic data into comprehensible messaging.

• Excellent project leadership skills and adept at managing multiple high-priority projects and deadlines.

• Collaborative approach when working with senior leaders, Affiliates, clinicians, and external partners.

• Strong storytelling abilities and entrepreneurial mindset.

🏝️ Benefits

• Medical, dental, and vision insurance.

• 401(k) retirement plan with matching contributions.

• Paid time off.

• Home-based office flexibility anywhere in the country.

• Fully remote work environment.

• Occasional travel may be required.