Director of Programmatic Media Buyer – GDM

This is a fully remote position, open to applicants in United States.

📋 Description

• Create intricate campaigns utilizing The Trade Desk and additional DSPs.

• Implement effective media-buying techniques while managing daily operations and optimizations.

• Generate innovative ideas and execute strategies to enhance campaign performance through account organization, bidding tactics, advertisement formats, and audience targeting.

• Ensure that campaign KPIs are achieved and budgets are adhered to.

• Monitor expenses and return on investment (ROI).

• Construct and evaluate reports on campaign success.

• Prepare campaign summaries for sales teams to utilize in both current and future opportunities.

• Deliver insights on digital campaign performance and reporting to both internal teams and clients.

• Resolve issues and facilitate communication among team members.

• Guide a skilled team and impact product strategy.

• Perform additional duties as necessary.

⛳️ Requirements

• Over 3 years of experience in digital marketing within DSPs, covering display, video, audio, DOOH, Streaming TV, Omnichannel, and gaming.

• Preferred completion of The Trade Desk Edge Academy, along with familiarity with Kokai.

• Proven capability to generate analyses that explain what occurred, why it happened, and recommend actions.

• Advanced proficiency in Excel, including pivot tables, VLOOKUP, INDEX MATCH, and chart creation.

• Experience with Google Analytics, pixel creation and implementation, and Google Tag Manager.

• Capacity to prioritize tasks in a fast-paced environment.

• Ability to pace and optimize campaigns on a daily basis.

• Capability to meet multiple deadlines in a time-sensitive environment.

• Excellent communication and collaboration skills.

🏝️ Benefits

• Comprehensive Medical (Rx), Dental, and Vision Coverage.

• Health Savings Account with Company contributions.

• Flexible Spending Account.

• Employer-paid life and disability benefits.

• Paid parental leave benefits.

• Adoption and Surrogacy Benefits.

• 401(k) Plan, featuring matching and profit-sharing contributions.

• Employee Assistance Program.

• Optional benefits, including Hospital Indemnity, Critical Illness, Accident Insurance, and supplemental life insurance coverage.

• Paid Time Off, including Relocation PTO.

• Emphasis on Caring.

• Remote work arrangement.

• Monday to Friday schedule, from 9:00 am to 6:00 pm.