Marketing Coordinator

This is a fully remote position, open to applicants in United States.

📋 Description

• Compose, schedule, and distribute regular member emails and community posts in line with the internal marketing timeline.

• Implement the retention and renewal email schedule to assist with annual renewals.

• Ensure alignment with Legacy Farmer's brand voice and visual identity.

• Foster engagement within the Circle community by posting prompts, initiating discussions, and coordinating with pod coaches.

• Monitor weekly posting activities and provide engagement updates to the team.

• Assist in marketing efforts for events and trade shows, including pre-event promotions and post-event follow-ups.

• Aid in executing multi-channel campaigns across email, organic social media, and paid social platforms, including Meta retargeting utilizing pixel and email list audiences.

• Manage deadlines, assets, and approvals in collaboration with coaches and the team.

• Organize testimonial interviews with current customers.

• Collaborate with the Content Manager to create interview questions and liaise with the interviewer.

• Gather basic performance metrics for email, social media, paid efforts, and Circle, and compile performance summaries.

• Utilize Notion to monitor project progress.

• Act as the Marketing department's official liaison to other departments.

• Assist business coaches, the partnership manager, and the content manager with marketing requests as necessary.

⛳️ Requirements

• At least 2 years of progressive experience in marketing strategy, brand management, or campaign leadership.

• Demonstrated ability to make independent decisions and possess exceptional strategic organizational skills.

• Strong writing and editing abilities, with a keen eye for detail.

• Experience in sending email campaigns and managing a content calendar.

• Advanced professional communication skills, with proven capability to independently manage and influence diverse executive stakeholders.

• Successful track record of operating autonomously in a fully remote setting.

• Preferred familiarity with or personal connection to agriculture, family farms, or rural communities.

• Experience with community platforms such as Circle or familiarity with paid social and Meta Ads Manager is preferred.

• Basic skills in podcast, video, or social media production are preferred.

• A Bachelor's degree in Marketing, Communications, Business Administration, or a closely related field is required.

• A Master's degree or relevant project management certification is preferred.

• A 2-minute introductory video detailing why the candidate is an excellent fit is required.

• Compliance with E-Verify requirements is mandatory.

🏝️ Benefits

• 12-week temporary contract covering a leave of absence.

• Planned handoff period with the outgoing coordinator.

• Documented processes and a calendar outlining upcoming tasks.