Director of Partnerships

This is a fully remote position, open to applicants in United States.

📋 Description

• Identify, recruit, and forge partnerships with agencies, consultancies, fractional CMOs, technology providers, private equity firms, and other companies catering to high-growth consumer brands.

• Cultivate relationships with founders, CEOs, CMOs, investors, and senior executives who can introduce Advantage HQ to suitable prospective clients.

• Create targeted partner acquisition strategies and mutually beneficial referral and co-selling relationships.

• Negotiate commercial agreements, referral arrangements, and strategic collaborations.

• Manage and expand a portfolio of strategic partners.

• Develop onboarding, enablement, and engagement programs for partners.

• Provide partners with positioning, messaging, case studies, and essential resources.

• Organize recurring partner meetings, executive introductions, and initiatives for relationship-building.

• Enhance underperforming partnerships and referral activities.

• Oversee partner-sourced pipeline and new revenue objectives.

• Facilitate qualified introductions to DTC and e-commerce brands.

• Collaborate with Sales to qualify, track, follow up, and convert partner referrals.

• Monitor conversion rates from referral to opportunity and opportunity to client.

• Establish partnership processes, playbooks, operating rhythms, segmentation, prioritization, and activation frameworks.

• Develop systems for referral tracking, attribution, reporting, compensation, and performance dashboards.

• Utilize CRM systems, AI, and automation to enhance partnership operations.

• Identify new opportunities across evolving channels, technologies, and industry ecosystems.

• Partner with Marketing on events, webinars, content collaborations, and joint go-to-market initiatives.

• Represent Advantage HQ at industry conferences, networking events, and executive gatherings.

• Provide market intelligence, competitive insights, and new business opportunities to leadership.

• Collaborate with executive leadership to define the long-term partnerships strategy.

⛳️ Requirements

• Over 7 years of experience in strategic partnerships, channel partnerships, business development, alliances, or similar commercial roles.

• Demonstrated success in building and scaling referral or strategic partnership programs that produce measurable pipeline and revenue.

• Background in digital marketing agencies, professional services, consulting, marketing technology, or the wider e-commerce ecosystem.

• Established connections with agency founders, fractional CMOs, consultants, e-commerce executives, investors, or other pertinent industry leaders.

• Experience managing partner-sourced pipeline, revenue goals, and commercial KPIs.

• Comprehensive understanding of referral agreements, revenue-sharing models, co-selling arrangements, and strategic partnerships.

• Exceptional skills in executive relationship-building, communication, and negotiation.

• Experience in developing repeatable partnership playbooks, systems, and reporting frameworks.

• Strong organizational discipline with the capability to manage multiple strategic relationships concurrently.

• Entrepreneurial mindset with a focus on execution, ownership, and measurable outcomes.

• North America required, with a strong preference for candidates located in the United States.

🏝️ Benefits

• Performance bonus.

• Equity.

• Fully remote work.

• Distributed-team infrastructure.

• Autonomy to craft the partnerships strategy.

• Direct collaboration with executive leadership, Sales, Growth, Marketing, and Client Services teams.