This is a fully remote position, open to applicants in California.

📋 Description

• Offer leadership support while managing direct response advertising and promotional initiatives aimed at generating sales-qualified leads and driving sales.

• Guide the creation, development, and execution of marketing strategies.

• Lead the strategic and tactical implementation of marketing campaigns.

• Uphold a strong brand image among the target audience.

• Stay updated on the latest marketing trends, strategies, and competitive landscape.

• Examine sales data to enhance future activities.

• Work closely with the CMO to make high-level decisions about budgeting and strategic direction.

• Oversee members of the marketing team, including copywriters, graphic designers, and analysts.

• Collaborate with other departments to ensure internal efficiencies.

• Serve as the primary point of contact with marketing vendors.

⛳️ Requirements

• Strong leadership and change management abilities to advocate for Marketing as a key business partner and to manage and implement Marketing initiatives that align with business needs.

• Excellent interpersonal skills; capable of working effectively with a diverse range of individuals and building lasting relationships with Sales.

• Proven ability to communicate effectively – both verbally and in writing – and to influence stakeholders at all levels.

• Capacity to prioritize and manage multiple tasks simultaneously.

• Exceptional organizational and time management capabilities.

• Self-motivated with a keen attention to detail.

• Ability to adapt to change productively and manage essential tasks as required.

• Demonstrated resourcefulness and initiative in project development and completion.

• Willingness to pursue ongoing professional development.

• Advanced proficiency in Microsoft Office applications, including Word, Excel, Teams, and PowerPoint.