Director of Affiliates

This is a fully remote position, open to applicants in United States.

📋 Description

• Oversee the affiliate business, ensuring that HQ effectively serves and empowers the global CrossFit affiliate community.

• Report directly to the CEO.

• Lead teams dedicated to supporting, expanding, and fortifying the global affiliate network.

• Establish the strategic vision and drive essential performance metrics.

• Collaborate with various HQ departments to provide practical, impactful solutions for affiliate owners.

• Propel the expansion of the affiliate network and improve retention strategies.

• Offer operational support, create feedback channels, and advocate for affiliate owners within HQ.

• Optimize business operations, set performance benchmarks, manage budget allocation, and leverage data-driven insights.

• Recruit, mentor, and develop a high-performing affiliate operations team.

• Improve affiliate unit economics and ensure that HQ initiatives add value to local gym owners.

• Direct strategy and implementation for the affiliate business unit while maintaining accountability for quarterly targets.

• Engage with affiliate owners through site visits, community events, and roundtables.

• Assess affiliate unit economics and operational risks throughout the network.

• Collaborate with Education, Sport, Marketing, Product & Technology, Finance, and Legal departments.

• Manage the departmental operating budget in conjunction with Finance.

• Track KPIs, streamline workflows, and eliminate operational hurdles.

• Coach and foster leadership development within the affiliate operations team.

⛳️ Requirements

• Current ownership and operational experience at a CrossFit affiliate.

• Active CrossFit Level 4 (CF-L4) certification.

• Ongoing participation in the CrossFit Open.

• Strong analytical and strategic planning abilities focused on measurable outcomes.

• Agile, affiliate-first leadership approach.

• Proven ability to build trust, inspire teams, and nurture talent.

• Over 10 years of progressive executive leadership experience in business operations, account management, franchise/network operations, or professional services.

• Demonstrated expertise in managing senior leaders and leading geographically dispersed or remote teams.

• Established track record of driving operational scalability, financial growth, and customer retention metrics.

• Experience in designing and implementing scalable operational frameworks and organizational structures.

• Deep knowledge and understanding of the CrossFit affiliate model and ecosystem is highly preferred.

🏝️ Benefits

• No benefits, perks, or compensation extras are specified in the posting.