Director, Market Growth Strategy, Molecule to Market

This is a fully remote position, open to applicants in United Kingdom.

📋 Description

• Take charge of Luma's market strategy in lab automation, focusing on workflow orchestration, scheduling, instrument integration, data capture, and autonomous lab concepts.

• Identify target segments, buyer personas, and key accounts.

• Develop positioning and messaging tailored for automation engineers, scientists, IT leaders, and executives.

• Promote software adoption among customers and field teams.

• Define and validate AI use cases for lab automation, such as closed-loop experimentation, intelligent scheduling, and data preparation for tools like NVIDIA BioNeMo.

• Convert automation challenges into tangible customer value.

• Collaborate with Siemens Solution Marketing on content, campaigns, and events.

• Engage with thought leaders, analysts, and partners to establish credibility.

• Create competitive analyses against informatics vendors, orchestration tools, automation vendors, and in-house solutions.

• Formulate business cases, pricing strategies, and value narratives in collaboration with Finance and Sales.

• Provide global teams with communication strategies, battlecards, demo narratives, and customer success stories.

• Ensure alignment of messaging, joint offerings, and customer interactions across DISW and DI Automation.

• Collaborate with Product on prioritizing roadmap initiatives.

• Link lab automation to the Molecule to Market narrative, encompassing ELN, Biologics, and Tech Transfer.

• Assist in strategic initiatives and engage in executive customer and partner discussions.

• Monitor market trends and convert insights into actionable strategies.

• Interact with customers, market leaders, scientists, engineers, partners, and global Siemens teams.

⛳️ Requirements

• A minimum of 10 years' experience in life sciences, lab automation, or scientific technology.

• Practical experience in a pharmaceutical, biotech, CDMO, research institution, or automation vendor environment.

• Strong analytical abilities, including market sizing and business case development.

• Exceptional writing and presentation skills.

• In-depth knowledge of automated laboratories, covering liquid handling, robotics, instrument integration, workflow scheduling, and data flows.

• Understanding of decision-making processes among automation leaders and collaboration with scientists, IT, and engineering teams.

• Experience in product marketing, market strategy, product management, or commercial roles in software, automation, informatics, or life sciences solutions companies.

• Familiarity with scheduling and orchestration software, LIMS, ELN, or lab data platforms.

• Proven track record of driving software adoption or converting AI into practical customer use cases.

• Capability to transform complex scientific and technological concepts into clear messaging.

• Comfort in engaging with senior leaders, industry experts, and clients.

• Ability to navigate a large, global, matrixed organization.

• Eligibility to work in the UK.

• Experience in managing or supporting a lab automation team or automated lab setup.

• Understanding of industrial automation principles.

• Familiarity with lab data standards and open interfaces.

• Experience with AI, machine learning, or data platforms within a scientific context.

• Existing relationships with industry thought leaders, analysts, automation vendors, or research institutions.

• Experience in the UK and European life sciences community.

🏝️ Benefits

• A dynamic and remote-friendly work environment.

• An equal opportunity employer.

• A welcoming and supportive workplace.