Director, Analytics

This is a fully remote position, open to applicants in United States.

📋 Description

• Act as the analytics collaborator for Sales, Marketing, Partnerships, Finance, and Football Operations.

• Manage the intake and prioritization of analytics projects throughout the organization.

• Organize requests into a visible backlog and align them with roadmap commitments.

• Develop and sustain revenue models related to ticket pricing, yield management, demand forecasting, and customer lifetime value.

• Identify fan segments and target groups for retention and acquisition initiatives.

• Assess ROI and performance metrics for marketing campaigns, sales activities, partnership engagements, and pricing strategies.

• Spearhead the transition to interactive self-service analytics tools.

• Oversee enterprise dashboards that track key organizational KPIs.

• Manage definitions of metrics, calculation methodologies, data sources, and standards for consistency.

• Ensure the accuracy and integrity of analytical outputs.

• Collaborate with the Data Engineer on the underlying data pipelines and address data quality concerns.

• Guide and mentor emerging analytics professionals.

• Foster data fluency throughout the organization.

• Engage in standups, backlog refinement, sprint planning, and retrospective meetings.

• Keep analytics initiatives transparent, scoped, and prioritized in conjunction with engineering and CRM efforts.

• Report directly to the VP of Data & Business Intelligence.

⛳️ Requirements

• Bachelor’s degree in a quantitative or business-related field (Mathematics, Statistics, Economics, Computer Science, or similar).

• A combination of education and practical experience may be acceptable.

• 5–7 years of professional experience in analytics.

• Direct responsibility for business-facing models, such as pricing, demand forecasting, customer lifetime value, segmentation, or campaign response.

• Proven history of work that influenced business decisions.

• Analytics experience in the sports, entertainment, or live events sectors.

• Practical experience with ticketing and revenue data, including systems like Ticketmaster/Archtics or similar.

• Experience in leading a transition from manual, static reporting to a self-service analytics framework.

• Advanced SQL skills, including complex query writing and optimization against modern cloud data warehouses.

• Familiarity with data modeling and contemporary stacks, including dbt, BigQuery, and ETL/ELT concepts.

• Proficient in Python or R for analysis and modeling tasks.

• Capable of building forecasts, conducting statistical tests, and validating results.

• Advanced proficiency with modern BI tools such as Looker, Tableau, Power BI, or similar.

• Experience in designing self-service, interactive dashboards.

• Ability to convey analysis to non-technical audiences and present recommendations to senior leadership.

• Comfortable with ambiguity and eager to remain hands-on.

• Willingness to work a flexible schedule, including weekends, nights, and holidays.

• Capacity to lift 15 pounds occasionally.

• Preferred: advanced degree in a quantitative field.

• Preferred: experience with CRM and marketing automation data, including HubSpot or Salesforce.

• Preferred: background in mentoring or directing junior analysts, interns, or fellows.

🏝️ Benefits

• Annual incentive and/or comprehensive benefits package.

• Medical, dental, vision, and life insurance coverage.

• 401(k) retirement plan.

• Unlimited paid time off (PTO).

• Discretionary bonus opportunities.

• Remote work arrangements available.

• Minimal travel requirements (less than 10%).

• Flexible work schedule, including weekends, nights, and holidays.