Digital Marketing Specialist

This is a fully remote position, open to applicants in Latin America.

📋 Description

• Implement, enhance, and oversee comprehensive digital marketing strategies for designated client accounts.

• Handle paid search, paid social, SEO, organic social, email marketing, programmatic advertising, reporting, analytics, tagging, content creation, and light creative assistance.

• Take ownership of client account responsibilities, including tasks, campaigns, deliverables, timelines, optimizations, reporting requirements, and follow-up actions.

• Assist in the development and launch of campaigns, encompassing setup, budget management, optimization, quality assurance, reporting configuration, tagging, and performance tracking.

• Evaluate campaign performance, budget management, campaign health, reporting accuracy, and platform configuration.

• Spot issues, discover opportunities, and identify areas that need further assistance.

• Collaborate with practice leads, Client Services, creative, content, analytics, and MarTech teams.

• Conduct quality assurance on campaign setup, tracking, reporting, creative, content, and other deliverables.

• Create and sustain performance reporting.

• Convert campaign outcomes and trends into insights, recommendations, and actionable next steps.

• Report any obstacles, risks, performance issues, and execution challenges, while working collaboratively on solutions.

⛳️ Requirements

• A minimum of 2 years of digital marketing experience, ideally within an agency setting.

• Proficiency across various digital marketing channels, including email marketing, paid search, paid social, SEO, organic social, programmatic advertising, reporting and analytics, and graphic design.

• Experience in managing multiple clients, campaigns, projects, and timelines concurrently.

• Familiarity with Google Ads, Meta Ads, LinkedIn Ads, email marketing platforms, SEO tools, programmatic platforms, Google Analytics, Looker Studio or similar reporting tools, and project management tools like Asana.

• Experience with CRM and marketing automation platforms; HubSpot is highly preferred.

• Basic knowledge of Figma, Canva, Google Workspace, and the Microsoft Office Suite.

• Strong analytical capabilities and the ability to interpret performance data into insights, recommendations, and subsequent actions.

• Excellent organizational skills, attention to detail, communication, and problem-solving abilities.

• Capacity to work autonomously while collaborating across teams in a dynamic agency environment.

• Proficient in English (C1+).

🏝️ Benefits

• Competitive salary in USD.

• Remote-first work flexibility.

• Opportunity to work from any location.

• Paid time off (PTO).

• Paid U.S. holidays.