Digital Marketing, Growth Specialist – Teilzeit

This is a fully remote position, open to applicants in Germany.

📋 Description

• Planning, implementation, and optimization of SEO strategies for sustainable visibility enhancement.

• Development and management of Google Ads campaigns (Search, Display, Remarketing, etc.).

• Conceptualization, execution, and analysis of social media marketing activities (organic & paid).

• Maintenance, optimization, and content management of WordPress websites.

• Creation of landing pages, blog posts, and page structures within WordPress.

• Assistance in utilizing modern AI tools for content creation, research, automation, and efficiency enhancement.

• Creation or coordination of graphic content for ads, social media, and web.

• Monitoring, reporting, and data-driven optimization of ongoing campaigns.

• Analysis of user behavior and campaign performance using modern tracking and analytical tools.

• Development of new ideas for lead generation, audience expansion, and customer acquisition.

• Support in the development of digital marketing strategies for our clients.

• Identification and implementation of new AI-driven marketing and automation processes.

• Design of print marketing materials (flyers, roll-up banners, business cards).

⛳️ Requirements

• Proven experience in the field of SEO (Onpage, Offpage, keyword strategy, ideally also GEO/Local SEO).

• Excellent knowledge of Google Ads / SEA.

• Experience in social media marketing (Meta, LinkedIn, Instagram, TikTok depending on platform knowledge).

• Good to very good WordPress skills (themes, plugins, content management, ideally page builders like Elementor or similar).

• Experience with Google Analytics 4 (GA4), Google Search Console, and ideally Google Tag Manager.

• Proficient use of AI applications such as ChatGPT, image AI, or automation tools.

• Strong sense of design, brand impact, and visual communication.

• Excellent German language skills, both spoken and written.

• Ideally, good English language skills.

• Independent, structured, and reliable working style.

• Analytical thinking and a good understanding of KPIs and performance targets.

• Interest in current trends in AI, digital marketing, and automation.

• Proficient use of Adobe Creative Cloud, particularly Photoshop, Illustrator, InDesign, and Acrobat.

• Ideally, knowledge of Premiere Pro and/or After Effects.

• Experience with WordPress as well as common SEO, analytics, and marketing tools.

• Proficient use of Google Workspace or Microsoft 365.

• Experience with automation platforms such as Make or Zapier is a plus.

🏝️ Benefits

• Flexible part-time position (15–20 hours/week).

• Remote work is possible.

• Independent work with a lot of creative freedom.

• Exciting projects from various industries.

• Short decision-making processes and direct communication.

• Modern tools and future-oriented work environment.

• Opportunity to work with current AI technologies and innovative marketing solutions.

• Chance to actively shape marketing strategies, processes, and new ideas.

• Long-term collaboration within a motivated team.

• Personal development opportunities in a dynamic environment.