Digital Marketing and Creative Manager

This is a fully remote position, open to applicants in United States.

📋 Description

• Create innovative marketing assets for campaigns across various platforms, including digital, social media, email, web, sales support, and events.

• Design and modify graphics, presentations, infographics, customer stories, and other promotional materials.

• Edit both short-form and long-form video content tailored for LinkedIn, TikTok, Instagram, YouTube, and additional channels.

• Oversee and disseminate content through AutoFi's social media platforms in collaboration with the Content Marketing Manager.

• Generate social-first content derived from interviews, customer stories, product demos, and extensive content.

• Construct, update, and manage AutoFi.com pages utilizing WordPress and related content plug-ins.

• Develop and refresh landing pages for campaigns, product introductions, events, and partner initiatives.

• Work alongside the Content Marketing Manager to visually realize campaign concepts and narratives.

• Assist with email marketing campaigns through creative development, formatting, and execution.

• Ensure brand consistency and advance AutoFi's visual storytelling approach.

• Aid event marketing efforts with booth graphics, signage, presentations, digital promotions, and materials.

• Collaborate with sales and customer teams to create presentations, one-sheets, and sales enablement resources.

• Employ AI-driven creative and marketing tools to expedite content creation and production.

• Handle multiple projects from inception to completion.

• Monitor the performance of digital and social content and enhance future creative endeavors.

⛳️ Requirements

• A minimum of 3 years of experience in B2B marketing, digital marketing, creative marketing, or a related field.

• Proficient visual design skills with a background in producing professional digital marketing assets.

• Familiarity with Adobe Creative Cloud, Canva, Figma, or similar creative software.

• Experience in video editing for digital and social media platforms.

• Knowledge of WordPress or other content management systems.

• Proven experience in managing or publishing content on LinkedIn, Instagram, TikTok, Facebook, and YouTube.

• Strong comprehension of creative adaptation across various digital channels and formats.

• Capability to navigate a project from concept to execution with minimal supervision.

• Excellent organizational abilities and adeptness at managing multiple projects and deadlines.

• A collaborative mindset and eagerness to engage across different marketing domains.

• Experience in the B2B SaaS sector.

• Knowledge of the automotive industry.

• Proficient in building digital landing pages.

• Basic understanding of SEO and website optimization techniques.

• Familiarity with Salesforce Marketing Cloud Account Engagement/Pardot, HubSpot, or similar marketing automation systems.

• Experience in creating motion graphics or animated digital content.

• Understanding of performance marketing and paid social media creative.

• Experience utilizing AI tools such as ChatGPT and other AI-driven creative resources.

🏝️ Benefits

• Comprehensive training.

• Competitive total rewards package.

• Medical, Dental & Vision coverage (100% premium coverage for employees / over 50% for dependents).

• Flexible working hours.

• Remote work environment.

• Competitive salary.

• Opportunities for growth within a dynamic culture.

• Wellness and cultural initiatives (fitness challenges, wellness webinars, virtual games, regional activities, etc.).

• Up to $1,000 annually for employee professional development.

• Stock options.