Digital Campaign Manager – Media Partners

This is a fully remote position, open to applicants in Texas.

📋 Description

• Act as the technical and strategic point of contact between external Media Partners and Townsquare Ignite's centralized buying, client services, and creative teams.

• Collaborate with Media Partners to comprehend client objectives, KPIs, targeting requirements, and campaign strategies.

• Offer strategic advice on digital advertising functionalities, campaign organization, targeting, and tactic suggestions.

• Evaluate and authorize campaign proposals to ensure they align with client goals and product capabilities.

• Deliver product education, best practices, and recommendations to foster campaign growth.

• Direct messaging, creative, and targeting strategies across programmatic, social, and SEM tactics.

• Collect creative assets, pixels, KPIs, budgets, and flight dates.

• Ensure accuracy of insertion orders and coordinate campaign trafficking and launches.

• Track campaign performance, pacing, and delivery; implement optimizations and address issues.

• Provide insights on performance, reporting, and strategic recommendations.

• Manage campaign adjustments and discover opportunities for upsells, renewals, and revenue enhancements.

• Enhance Media Partner relationships through proactive communication and continuous collaboration.

⛳️ Requirements

• Bilingual proficiency in English and Spanish is required, with fluency in spoken and written Spanish to effectively communicate with and assist Spanish-speaking Media Partners.

• At least 1 year of experience in digital advertising, campaign management, or a related field.

• Strong knowledge of digital advertising strategies, targeting, campaign execution, and optimization across various digital tactics.

• Familiarity with digital advertising messaging and creative best practices.

• Excellent communication skills, capable of clearly articulating technical concepts, campaign performance, and strategic recommendations to both external partners and internal teams.

• Strong interpersonal and relationship management abilities, with a history of collaboration across departments and management of external stakeholder relationships.

• Highly organized and detail-oriented, able to manage multiple campaigns, competing deadlines, and partner requests.

• Strong problem-solving skills, capable of analyzing campaign performance, identifying opportunities, and proposing effective solutions.

• Ability to work independently in a remote setting while maintaining strong collaboration and responsiveness.

• A 4-year college degree or equivalent work experience is required.

• Candidates must be eligible to work in the U.S.

🏝️ Benefits

• 3 weeks of PTO (+ 9 paid holidays)

• Medical, Dental, and Vision Insurance

• 401(k) Retirement Plan

• Casual, high-energy work environment

• Opportunity for upward mobility

• Company provided laptop

• Competitive salary

• Comprehensive training program

• Positive and supportive culture

• Equal employment opportunities