
Data Analyst, Project Manager
Posted 2 days ago

Posted 2 days ago
This is a fully remote position, open to applicants in Florida, +3 more states.
• Act as the primary analytics and delivery collaborator for the Fisher Healthcare Digital Marketing team.
• Manage the entire relationship from initial intake and prioritization to delivery, reporting, and benefit realization.
• Create Power BI dashboards, provide insights, and offer recommendations for digital marketing, organic search, transactional, and finance data.
• Steer the strategic direction of SEO while global team members and external partners implement initiatives.
• Oversee a range of marketing and commercial projects from weekly execution to portfolio-level reporting.
• Examine transactional and finance data to bolster sales performance, pricing strategies, and growth initiatives.
• Utilize SQL and Databricks to model and extract data from the enterprise data platform.
• Standardize campaign structures, tagging, and tracking across both email and digital channels.
• Conduct segmentation, funnel, and journey analyses leveraging Salesforce/CRM data.
• Develop weekly project plans in Smartsheet and Excel, and track portfolio status, funding, and milestones in Workfront.
• Relay status updates, deadlines, tradeoffs, risks, and recovery plans to leadership.
• Provide options and recommendations to facilitate business decisions.
• Cultivate relationships across divisional and corporate teams within a matrixed organization.
• Enhance reporting and analysis through automation and Generative AI tools.
• A Bachelor's degree or its equivalent, preferably with specialized training in data or marketing analytics.
• Over 5 years of pertinent data analytics experience spanning marketing and commercial sectors, including the management of personal workstreams.
• Expertise in Power BI, SQL, Databricks, Adobe Analytics, Eloqua or similar marketing automation platforms, Salesforce.com or other enterprise CRMs, and Generative AI tools.
• Proficient in working with transactional and finance data, encompassing modeling and extracting data from enterprise data platforms.
• Experience in SEO and organic search analysis utilizing tools like Semrush; capability to interpret trends and set strategic direction.
• Demonstrated experience in managing projects at both execution and portfolio levels using Smartsheet, Excel, and Workfront, including intake, prioritization, and status reporting.
• Strong analytical and data skills are essential.
• Disciplined in project management with the ability to handle multiple workstreams.
• Capability to operate with minimal guidance and adapt to evolving business needs.
• Excellent communication and presentation abilities.
• Experience in healthcare, diagnostics, or medical distribution is advantageous.
• Familiarity with healthcare account structures, contract membership (CMTs), GPO/IDN relationships, and healthcare data is a significant advantage.
• Knowledge of Agile and Six Sigma methodologies is a plus.
• Fully remote work arrangement.
• Standard Monday–Friday work schedule.
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