Customer Marketing Manager

This is a fully remote position, open to applicants in United States.

📋 Description

• Organize and facilitate customer lunch-and-learn sessions, encompassing topic selection, speaker arrangements, invitations, logistical coordination, follow-up actions, attendance tracking, and feedback analysis.

• Collaborate with Customer Success Managers to pinpoint potential case study candidates, conduct customer interviews, and create and publish case studies that highlight measurable results.

• Hold regular meetings with Customer Success Managers to identify advocates, upcoming successes, and opportunities for renewals or expansions.

• Take ownership of the monthly customer product newsletter, overseeing the process from gathering updates to drafting, distributing, and evaluating its performance.

• Gather customer quotes, themes, and messaging concepts to support Product Marketing and Demand Generation efforts.

• Maintain an up-to-date directory of customer advocates along with the necessary permissions.

• Monitor and record engagement metrics, event attendance, content usage, and their impact on customer retention and pipeline; provide results to Meredith.

• Actively post, monitor, and engage with customers on the Stratus community platform.

• Generate valuable customer insights for product and marketing teams.

• Assist in achieving product usage targets through in-app content creation and analysis of user behavior trends across the product suite.

• Collaborate with Customer Success Managers, Product Marketing, Demand Generation, sales, and product teams.

⛳️ Requirements

• 2–4 years of experience in customer marketing, product marketing, or content marketing, preferably in a B2B environment.

• Excellent writing and interviewing abilities.

• Skill in transforming customer discussions into concise and engaging narratives.

• Strong organizational skills and capability to manage multiple events and deliverables concurrently.

• Comfortable collaborating with CSMs, sales, and product teams.

• Ability to establish trust with customers.

• Familiarity with email platforms such as HubSpot and experience with a CRM system.

• Knowledge of customer reference tools is advantageous.

• Eligibility to work in the U.S., verified post-hire through E-Verify.

🏝️ Benefits

• Travel approximately every quarter.

• Opportunity for remote work arrangement.