Creative Strategist, Paid Ads

This is a fully remote position, open to applicants in United States, +1 more country.

📋 Description

• Spearhead the creative strategy and testing for 3–5 eCommerce brands across platforms such as Meta, TikTok, and other paid social channels.

• Formulate data-driven creative hypotheses, organize structured tests, and promptly iterate to amplify successful advertisements.

• Craft clear and actionable creative briefs for creators, editors, and designers, providing guidance from the initial hook to the call-to-action (CTA).

• Analyze ad performance and creative metrics to uncover successful angles, patterns, and future opportunities.

• Collaborate with Account Managers to link creative insights to campaign key performance indicators (KPIs) and client reporting.

• Uphold a high standard of creativity while ensuring a consistent weekly output.

• Ensure swift production without compromising clarity or quality.

• Collaborate closely with creators, editors, designers, and account managers to develop, test, and scale successful advertisements.

⛳️ Requirements

• 1–3 years of experience in developing, optimizing, or directing paid social creative, preferably within the eCommerce sector.

• Demonstrated success in creating content that yields measurable results (CTR, CVR, CPA, ROAS, etc.).

• Strong portfolio showcasing paid social creatives, particularly UGC-style ads for platforms like TikTok and Meta.

• Solid understanding of the fundamentals of paid social creative: copywriting, hooks, framing, pacing, structure, and storytelling.

• Comfortable collaborating with UGC creators, editors, and designers, and providing clear feedback.

• Possess an analytical mindset with the ability to translate performance data into specific creative next steps.

• Excellent communication, organizational, and time management skills.

• Experience in running or supporting creative testing frameworks is a plus.

• Background in agencies or multi-brand settings is advantageous.

• Familiarity with eCommerce customer psychology and funnel strategies is a bonus.

• Comfortable presenting creative insights to internal or client-facing teams is a bonus.

• Applicants must reside in the U.S. or Canada.

• A resume and portfolio featuring top paid social creatives are required for application.

🏝️ Benefits

• Fully remote team with an asynchronous-friendly workflow.

• $500 quarterly education stipend for courses, workshops, or coaching.

• Direct influence on the growth of exciting eCommerce brands.

• High ownership, rapid growth, and a team that values intelligent experiments and clear communication.

• Competitive compensation based on experience.