Creative Director

This is a fully remote position, open to applicants in United States.

📋 Description

• Oversee the creative strategy and direction for selected brands, positioning, and campaign initiatives.

• Direct creative strategies for major accounts, crafting impactful ideas and translating them into reality.

• Collaborate with Design Directors, Content Strategists, and account teams to ensure that creative strategy and visual concepts stem from a unified idea.

• Apply strategic thinking to secure new business opportunities.

• Lead client discovery sessions to grasp business objectives, target audiences, and underlying challenges.

• Perform audience, market, and competitor analysis, transforming insights into actionable strategies.

• Create brand positioning, value propositions, brand architecture, brand character, and strategic creative concepts.

• Develop messaging frameworks and brand narratives, overseeing their implementation across various touchpoints.

• Shape campaign and content strategies, including identifying audiences, key messages, and communication channels.

• Draft creative briefs.

• Guide designers through the concept exploration and development phases, leading design teams as project scope necessitates.

• Present strategies and recommendations to clients, conduct creative reviews, and address feedback.

• Identify opportunities to expand client accounts.

• Collaborate with Project Managers on project scoping and estimates.

• Define the creative approach, deliverables, timelines, and resource allocation for pitches and significant opportunities.

• Lead strategic discussions in pitches and present alongside pitch teams.

• Assist in growing existing accounts into larger brand strategy and campaign initiatives.

• Develop proposals that showcase SketchDeck's strategic capabilities.

• Contribute to the growth of the Creative Impact team and facilitate training sessions.

• Create presentations and materials for brand strategy services.

• Assist in internal communications, portfolio development, and case studies.

• Enhance team collaboration.

⛳️ Requirements

• 8+ years of experience in brand strategy or strategic creative leadership, including a minimum of 5 years in an agency setting.

• Case studies demonstrating work in positioning, brand strategy, and messaging, illustrating how each influenced the creative outcome.

• Proven experience working closely with designers and visual creatives, possessing a keen eye for visual craftsmanship.

• Strong research abilities, spanning competitive analysis to audience insights.

• Exceptional writing and presentation skills, capable of articulating strategy clearly and persuasively for senior stakeholders.

• Experience with large enterprise clients.

• A history of building strong partnerships with design and creative leads.

• Proven track record of contributing to and securing new business.

• An interest in how AI is transforming brand and creative work.

• Availability during U.S. hours to ensure overlap with team members and clients.

🏝️ Benefits

• $5,000 discretionary performance bonus.

• 401(k) plan with company match.

• Fully remote work environment.

• Paid time off that increases with tenure.

• Annual company retreat.

• Choice of computer hardware (up to $2,500).

• $500 contribution towards your office setup expenses.

• Opportunity to collaborate with a talented team of designers, team members, and engineers.

• Equal Employment Opportunity employer.

• Reasonable accommodation available during the interview process or employment.