Corporate Events Marketing Specialist

This is a fully remote position, open to applicants in United States.

📋 Description

• Assist in the development and implementation of event strategies that align with GuidePoint's branding and business objectives.

• Help in the planning and management of events from inception to completion, covering pre-event, on-site, and post-event tasks.

• Collaborate with stakeholders and cross-functional teams to enhance pipeline effectiveness.

• Monitor, compile, and analyze event ROI and attribution metrics.

• Ensure effective communication and processes with leadership, Sales, and other departments for seamless event execution and follow-up.

• Utilize Salesforce, Marketo, CVENT, and other related marketing tools to facilitate event operations.

• Oversee Vendor and Tier-2 events, such as conferences, trade shows, vendor sponsorships, and internal company gatherings.

• Manage event communications, documentation, registration, shipping logistics, and on-site execution.

• Work in conjunction with internal teams and external vendors, including agencies, catering services, logistics, facilities, and shipping providers.

• Support integrated marketing campaigns and co-marketing sponsorships associated with events.

• Jointly manage corporate marketing materials, including newsletters and all-hands presentation slides.

• Oversee event budgets and timelines.

• Ensure consistent GuidePoint messaging and brand representation throughout event experiences.

• Act as the on-site lead for smaller events and provide on-site assistance for larger gatherings.

⛳️ Requirements

• A minimum of 3 years of experience in B2B event marketing, preferably in a corporate setting.

• Required experience with Marketo, CVENT, or similar marketing platforms.

• Familiarity with Salesforce or other CRM software is essential.

• Openness to learn and utilize AI-driven tools.

• Strong project management abilities and a keen attention to detail.

• A self-motivated individual with a positive, solution-focused mindset.

• Excellent verbal and written communication skills.

• Willingness and ability to travel up to 50% of the time.

• Primarily sedentary work with periods of physical activity during events.

• Significant use of wrists, hands, and/or fingers for at least 8 hours each day.

• Close visual acuity required for computer terminal use and extensive reading for a minimum of 8 hours daily.

• Capability to lift up to 50 lbs.

🏝️ Benefits

• Primarily remote workforce (U.S. based only, with some travel required for specific roles; on-site work may be necessary for Federal positions).

• Group Medical Insurance options: Zero Deductible PPO Plan with GuidePoint covering 90% of employee premiums and 70% of family premiums, or High Deductible Health Plan with HSA, where GuidePoint pays 100% of employee premiums and 75% of family premiums.

• Annual HSA contribution of $850 for individual employees or $1,750 for families.

• Group Dental Insurance with GuidePoint covering 100% of employee premiums and 75% of family premiums.

• 12 corporate holidays.

• Flexible Time Off (FTO) program.

• Generous mobile phone and home internet allowance.

• Eligibility for retirement plan after 2 months during open enrollment.

• Pet Benefit Option available.