Copywriter

This is a fully remote position, open to applicants in Mexico.

📋 Description

• Generate compelling and impactful content for social media, video, email, newsletters, messaging, and push notifications.

• Tailor communication based on customer behavior, preferences, and lifecycle stage.

• Collaborate with the creative team to ensure consistency between message and imagery.

• Design and implement A/B tests on tone, style, and CTAs.

• Ensure the consistency of the brand's voice, personality, and values.

• Analyze key performance metrics and translate findings into actionable reports and recommendations.

• Participate in defining the communication and content strategy with an editorial vision.

• Contribute to the regional mission of helping LATAM businesses relieve their logistics concerns.

⛳️ Requirements

• Bachelor's degree in Marketing, Advertising, Linguistics, Literature, or Communication.

• Proficiency in copy frameworks (AIDA, PAS, StoryBrand, etc.).

• Writing adaptable to various brand tones and buyer personas.

• Knowledge of UX writing/microcopy for push notifications, CTAs, and forms.

• Originality and creativity.

• Strong oral and written communication skills.

• Versatile writing ability.

• Research and analytical skills.

• Desirable: experience with eCommerce or startups.

• Desirable: experience with digital products present in different countries.

🏝️ Benefits

• Competitive salary negotiable based on experience, skills, and hiring process outcomes.

• Professional development and growth opportunities.

• Work tools provided.

• Monday to Friday schedule from 9:00 AM to 7:00 PM (CST-CDMX Time).

• Remote work.