Content Producer

This is a fully remote position, open to applicants in Sweden.

📋 Description

• Create top-notch casino and sports betting content in both written and video formats for proprietary and partner websites.

• Generate betting tips and casino-related content customized for specific target audiences.

• Formulate evergreen content concepts for designated sites.

• Write, edit, and proofread content to meet editorial standards.

• Utilize AI tools to draft, produce, and scale content effectively.

• Verify facts, edit, and approve all AI-assisted content prior to publication.

• Maintain documentation of content reviews and approvals.

• Enhance AI prompts, briefs, and workflows.

• Perform keyword discovery, expansion, and optimization specific to the market.

• Assess content, keywords, and optimization by utilizing existing templates and guidelines.

• Leverage Google Search Console and Ahrefs to enhance workflow efficiency.

• Ensure published content and operator offerings remain up-to-date with market trends, SEO tactics, and regulatory standards.

• Track and evaluate content performance while proposing enhancements.

• Deliver content in accordance with the editorial calendar and established deadlines.

• Suggest technical and commercial enhancements to support sustainable content growth, including video.

• Collaborate with Video, Design, CRM, and Social teams.

• Foster relationships with tipsters and external contributors.

• Assist in CRM campaigns, promotions, and advertisements as needed.

• Upload content assets to WordPress and manage Confluence documentation and Jira tasks.

⛳️ Requirements

• Native or fluent in Swedish.

• Excellent written English skills.

• Demonstrated experience in producing iGaming content (casino and/or sports betting).

• Strong understanding of the Swedish market and its regulatory framework.

• Hands-on experience with AI writing tools.

• Strong editorial judgment and keen attention to detail.

• Solid grasp of SEO best practices.

• Experience with Ahrefs and Google Search Console.

• Familiarity with WordPress or similar content management systems.

• Experience using Jira/Confluence.

• Self-motivated and well-organized.

• Comfortable managing personal deliverables and meeting deadlines.

🏝️ Benefits

• Consultancy basis.

• Remote work arrangement.