Content Growth Creator

This is a fully remote position, open to applicants in United States.

📋 Description

• Create innovative content for the Mexico and Latin America markets, from conceptualization to execution.

• Develop concepts, hooks, scripts, storyboards, and ads that focus on performance.

• Film, edit, design, and animate user-generated content, short-form videos, static images, and motion graphics.

• Collaborate with the Growth Marketing team to assess the effectiveness of creative outputs.

• Experiment with hooks, purchase incentives, messaging, formats, and various creative iterations.

• Analyze hook rates, click-through rates (CTR), conversion rates (CVR), and customer acquisition costs (CAC) to inform creative strategies.

• Identify successful concepts and develop scalable variations for different channels and markets.

• Write, adapt, and review Spanish content to ensure cultural relevance.

• Utilize AI tools to brainstorm ideas, develop concepts, create content, and produce variations more efficiently.

• Keep track of emerging formats, platform trends, and cultural dialogues.

• Assist in lowering customer acquisition costs.

⛳️ Requirements

• A portfolio demonstrating results, detailing what was created, the rationale behind it, and its performance.

• Experience in self-produced content, including user-generated content, short-form videos, static graphics, and motion visuals.

• Proven experience in creating performance-driven content for paid media.

• Ability to analyze performance metrics and formulate creative hypotheses.

• Experience in testing hooks, messaging, and formats.

• Hands-on experience with AI creative tools in content production and experimentation.

• Native-level fluency in Spanish and a deep cultural understanding of Mexican and Latin American audiences.

• Capability to write, adapt, and review Spanish content.

• Proficient with video editing, design, and motion graphics software such as Adobe Creative Cloud, Figma, or similar tools.

• Strong creative judgment and a proactive approach.

• Ability to articulate creative ideas and support recommendations with evidence.

• Skill in collaborating with marketers, designers, and other content creators.

🏝️ Benefits

• Competitive salary and performance-based bonuses.

• Opportunities for professional development and career advancement.

• Flexible working hours and remote work options.

• Collaborative and inclusive company culture.

• Access to the latest tools and technologies for content creation.