Content Coordinator

This is a fully remote position, open to applicants in Missouri.

📋 Description

• Craft informative, engaging articles that address consumer inquiries while aligning with editorial goals and leveraging SEO and AEO opportunities.

• Simplify intricate tax and financial subjects into easily understandable content for the average consumer.

• Implement SEO and AEO best practices to enhance content structure, relevance, and discoverability.

• Utilize authorized AI-powered tools for research, brainstorming, drafting, and optimizing content.

• Uphold H&R Block’s brand voice, editorial guidelines, and commitment to accuracy.

• Work alongside social media and production teams to adjust content for various platforms and formats.

• Recognize opportunities to enhance impactful content through platform-specific versions and supplementary materials.

• Oversee numerous content projects through various stages of development, coordinating timelines, reviews, approvals, and publishing deadlines.

• Prepare and publish sanctioned content across specified platforms, ensuring precision, completeness, formatting, and punctual delivery.

• Leverage performance insights, evolving SEO and AEO strategies, and team insights to refine future content.

⛳️ Requirements

• Bachelor’s degree in Marketing, Communications, Journalism, English, Digital Media, or a similar discipline, or equivalent relevant experience.

• 1 to 3 years of experience in content marketing, editorial writing, digital publishing, SEO writing, communications, or a related field.

• Exceptional writing, editing, proofreading, and verbal communication abilities.

• Basic understanding of writing for digital audiences and enhancing search discoverability.

• Strong organizational skills and project coordination abilities.

• Capacity to handle multiple assignments, deadlines, stakeholders, and feedback iterations.

• Keen attention to detail and dedication to producing accurate, high-quality work.

• Willingness to learn and responsibly utilize AI-driven content tools.

• Collaborative and proactive work style, capable of following through independently.

• Preferred: experience in writing or editing SEO-focused articles, educational content, or consumer-targeted digital material.

• Preferred: knowledge of SEO fundamentals, such as search intent, keywords, headings, metadata, internal linking, and content organization.

• Preferred: familiarity with AEO, AI-assisted search, generative AI, or structured content practices.

• Preferred: experience using a content management system or digital publishing platform.

• Preferred: experience managing content through formal review and approval processes.

• Preferred: familiarity with analytics, keyword research, editorial workflows, and project management tools.

• Preferred: interest in tax, personal finance, and consumer education content.

🏝️ Benefits

• Medical and prescription drug coverage for eligible associates and their dependents.

• H&R Block Retirement Savings Plan (401(k) Plan).

• Employee Assistance Program.

• (Virtual) fitness center offerings.

• Associate discount program.

• Business Travel Accident Insurance.

• Associate Tax Preparation benefit.

• Competitive salary.

• Comprehensive benefits package.

• Support for personal and professional life.

• Opportunities for continuous learning.

• A high-performing, connected workplace culture.