Consumer Researcher – Adorama Used/Trade

This is a fully remote position, open to applicants in United States.

📋 Description

• Independently oversee research projects from inception to completion

• Recruit, schedule, and conduct individual interviews with Used/Trade buyers, sellers, and trade-in customers

• Create discussion guides, facilitate interview sessions, and analyze motivations, objections, trust signals, and decision-making behaviors

• Design and implement unmoderated tests for paid advertisements and landing pages

• Assess and recommend user research tools based on platform compatibility, participant panel quality, cost, and screening capabilities

• Set up and evaluate heatmaps, scroll maps, and click data on landing pages

• Identify visitor drop-off points, overlooked content, and non-clickable elements, then suggest prioritized page modifications

• Develop and analyze hypothesis-driven surveys in collaboration with paid media and email teams

• Take ownership of questionnaire design, sample definition, and results presentations

• Generate research plans, interview recordings, transcripts, synthesized readouts, tool recommendations, annotated analyses, survey instruments, and insight logs

• Report to the Paid Media team and work alongside marketing teams to convert findings into actionable insights that enhance customer experience and drive business outcomes

⛳️ Requirements

• Over 3 years of experience in consumer or UX research

• Proven history of conducting moderated interviews and translating them into clear, actionable insights

• Practical experience with unmoderated testing platforms such as UserTesting, Maze, Lyssna, or similar

• Ability to evaluate and compare unmoderated testing platforms effectively

• Experience in analyzing heatmaps, scroll maps, and click data using tools like Hotjar, Microsoft Clarity, or Crazy Egg

• Proficiency in survey design, including crafting unbiased questions, defining target samples, and interpreting results with caution

• Comfortable collaborating with paid media and email marketing teams to translate their inquiries into testable hypotheses

• Excellent written and verbal communication skills, including the ability to provide concise readouts for non-research audiences

• Capability to work autonomously and manage personal scheduling and participant recruitment

• Submission of resume and 1–2 samples of previous research work is required with application

🏝️ Benefits

• Approximately 20 hours per week, with flexibility depending on interview and survey schedules

• Initial engagement for 3 months, with potential for extension based on business requirements