Commercial Analytics Manager

This is a fully remote position, open to applicants in United States.

📋 Description

• Act as the main point of contact and dedicated, embedded Business Intelligence support for the designated division.

• Maintain daily communication and foster close collaboration with DVPs, Regional Managers, District Managers, and Strategic Account Leads regarding sales, performance-to-plan, and results.

• Provide execution-focused insights and thought leadership to sales management.

• Proactively highlight sales and program outcomes, risks, and opportunities to facilitate performance-to-plan discussions and inform actions.

• Conduct division opportunity analysis, which includes targeted account and subset identification, distribution gap analysis, display execution and effectiveness, and key/BTG account prospects.

• Identify and relay market-level consequences of Strategic Account programming, distribution gains, and losses.

• Create market-specific tools and offer real-time support and training for field teams using data in selling scenarios.

• Provide timely ad-hoc analytics support, including deep dives at the division level, for distributor GSMs, meetings, and retail sales calls.

• Collaborate with the Commercial Analytics Analyst and broader BI team on Power BI reporting, tool development, and solution-oriented strategies.

• Assist with planning, program tracking and ROI, launch/reset execution, and distributor and retail Top-to-Top meetings.

• Identify opportunities to enhance analytics processes or tools in collaboration with Sales, Marketing, and Brand Excellence.

• Support distributor transitions and ERP system modifications while ensuring continuity in reporting.

• Convert complex data sets into succinct executive-level presentations and insight decks for senior leadership.

• Promote a data-driven culture within the division.

• Join division sales leaders at important distributor meetings to gain context and assist in addressing business challenges.

• Execute additional related duties as assigned.

⛳️ Requirements

• Bachelor’s Degree is required.

• A minimum of 5-10 years of professional experience in Business Intelligence, sales analytics, and/or category insights.

• Experience in the alcohol beverage industry is required.

• Proficient in Power BI and data modeling concepts.

• Capability to guide report development and interpret DAX-based analyses.

• Experience in reading, interpreting, and deriving insights from Circana/Nielsen and distributor syndicated data.

• Commercial experience collaborating with various sales levels, from executive to field, to extract insights for the targeted audience.

• Strong business acumen with the ability to convert complex data into actionable insights and recommendations for both technical and non-technical stakeholders.

• Excellent written and verbal communication skills.

• Experience in presenting to senior leadership.

• Strong organizational skills with the capability to manage multiple priorities and competing deadlines.

• Demonstrated initiative, flexibility, teamwork, maturity under pressure, and the ability to anticipate and resolve issues.

🏝️ Benefits

• Medical insurance.

• Dental insurance.

• Vision insurance.

• Life insurance.

• 401(K).

• Paid vacation.

• Personal time off.

• 11 paid company holidays.