Channel Marketing Specialist

This is a fully remote position, open to applicants in India.

📋 Description

• Assist marketing leads with various tasks, including PR, advertising, marketing resources, newsletters, and exhibitions.

• Coordinate regional exhibitions, which encompass advertising, social media support, logistics, travel arrangements, and ROI assessment.

• Oversee budgets and procure local goods and services in accordance with the approval matrix.

• Create local marketing materials like brochures and flyers.

• Choose and order promotional giveaways that align with brand standards.

• Maintain inventory records of marketing materials.

• Plan and execute meetings and events for the sales team, distributors, and resellers.

• Finalize quarterly marketing strategies with distributors and account managers.

• Reach out to resellers and distributors to track progress on marketing plans.

• Support the quarterly marketing fund process.

• Generate and manage Bynder links to assist customers in accessing Bose Professional resources.

• Share insights on effective marketing initiatives with clients.

• Coordinate communications regarding pricing adjustments, organizational changes, and promotional efforts.

• Relay information about classroom, online, and webinar training sessions to the training team and local engineers.

• Manage attendance lists and dispatch confirmations.

• Undertake additional responsibilities that align with company goals.

⛳️ Requirements

• Experience in channel marketing with distributors, ideally within the professional AV sector.

• Strong business acumen related to India, Southeast Asia, and ANZ is preferred.

• Familiarity with editing and graphics-related software/tools.

• Proactive and driven individual who establishes high yet attainable objectives.

• Innovative thinking for developing creative ideas.

• Excellent interpersonal and communication skills, along with effective listening and questioning techniques.

• Ability to cultivate robust relationships with teams and media.

• Reliable team player capable of working autonomously.

• Fluent in English.

• Proficient in Microsoft Office Suite, including Word, PowerPoint, Excel, Outlook, and Dynamics.

• Experience with email marketing platforms such as MailChimp and Constant Contact.

• Strong background in social media and online communication channels, including Facebook, LinkedIn, and Instagram.

🏝️ Benefits

• Equal opportunity employer.

• Workplace that values diversity.

• Flexible remote work options.