
Channel Marketing Manager, Commercial
Posted 3 days ago

Posted 3 days ago
This is a fully remote position, open to applicants in United States.
• Collaborate with sales and commercial leadership to design and implement channel marketing strategies that enhance sell-in and pull-through with distributor and wholesale clients in the industrial and automotive sectors.
• Create co-marketing initiatives with distributor partners, which include planning for MDF/A&P investments, trade promotions, and joint business strategies.
• Establish the financial basis for channel programs by analyzing performance metrics, constructing business cases, and monitoring outcomes.
• Work in conjunction with product marketing, pricing, commercial operations, and marketing communications to transform business objectives into actionable channel strategies.
• Be adaptable to changes in strategy.
• 5–8 years of experience in B2B channel marketing with direct responsibility for distributor or wholesale relationships from the manufacturer perspective.
• Familiarity with product-focused B2B distribution or wholesale channels.
• Strong financial knowledge and business insight.
• Bachelor’s degree in marketing, business, or a related field.
• MBA is a plus.
• Willingness to travel up to 25% of the time.
• Contributions are recognized and rewarded.
• An organization aligned with core values.
• A culture that emphasizes learning.
• An inclusive environment where individuals feel acknowledged, valued, respected, and possess a sense of belonging.
• Travel requirements of up to 25%.
OpenText
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