Automation Specialist 3

This is a fully remote position, open to applicants in United States.

📋 Description

• Create and execute advanced automation workflows utilizing intricate triggers and audience creation techniques.

• Develop workflows by leveraging Salesforce entry events and relational database queries through SQL.

• Work collaboratively on customer lifecycle phases and segmentation approaches.

• Aid in the development of audience engagement strategies for clients.

• Engage in communication with team members and stakeholders regarding automation strategies, workflow goals, and performance analytics.

• Supervise active workflows and automations to ensure quality and effectiveness.

• Suggest performance enhancements.

• Manage data models and attribute definitions to facilitate scalable audience segmentation.

• Assist in personalizing dynamic content for campaigns and landing pages.

• Ensure automated marketing processes adhere to legal standards, data privacy regulations, and industry best practices.

• Carry out additional responsibilities as assigned.

⛳️ Requirements

• Minimum of 3 years of experience with Salesforce Marketing Cloud Engagement (MCE) and AMPscript.

• Familiarity with relational databases and SQL.

• Basic knowledge of HTML/CSS.

• Strong grasp of email marketing and key performance indicators (KPIs).

• Exceptional written, verbal, and visual communication abilities.

• Excellent problem-solving capabilities.

• Keen attention to detail and effective time management skills.

• Current understanding of email marketing and automation trends.

• Additional experience with email service providers (ESP) such as Klaviyo, ActiveCampaign, or SharpSpring is a plus.

• Knowledge of cross-inbox and cross-device compatibility is advantageous.

• Familiarity with email authentication protocols is a bonus.

• Experience with Google Analytics is a plus.

• Must reside in the USA.

• Ability to perform under pressure while maintaining a high level of mental focus.

• Good manual dexterity and hand-eye coordination are required.

• Employment visa sponsorship is not available.

🏝️ Benefits

• Healthcare coverage.

• 401(k) and retirement savings plans.

• Generous paid time off.

• Flexible scheduling options.

• Remote-first work culture.

• Opportunities for professional development.

• Employee referral program.

• Additional benefits designed to enhance health, productivity, and overall fulfillment.