Associate Creative Strategist

This is a fully remote position, open to applicants in Maryland.

📋 Description

• Assist in the development of strategies for large-scale brands, ranging from global to regional levels.

• Craft creative briefs that motivate clients as well as creative teams.

• Develop and sustain a deep understanding of target audiences through audience research and creative-testing insights.

• Perform independent research on competitive environments, industry trends, cultural insights, and consumer behavior.

• Evaluate creative concepts to ensure they align with the established creative strategy.

• Spot opportunities for enhancing and refining creative outputs.

• Contribute to comprehensive messaging strategies and communication plans throughout the entire marketing funnel.

• Present strategic insights to cross-functional teams and stakeholders.

• Oversee multiple projects and brands concurrently under the guidance of the Director of Creative Strategy.

• Collaborate with Brand, Creative, Insights, and research teams on brand initiatives and product launches.

⛳️ Requirements

• A Bachelor’s degree or equivalent professional experience is required.

• A Master’s degree in Advertising, Marketing, Communications, or a related field; or 1–2 years of experience in a Creative Strategist role or a similar strategic position within an advertising agency or in-house marketing team.

• Capability to translate research and insights into clear strategic direction and compelling briefs.

• Exceptional storytelling, writing, and presentation abilities.

• Relevant work samples are preferred, ideally showcasing strategic thinking through a portfolio or personal website.

• A strong passion for branding, creativity, culture, and understanding consumer behavior.

• Confidence in collaborating across functions with Brand, Creative, and Insights teams.

• Keen research instincts and a curiosity about trends, competition, and emerging cultural signals.

• A strategic mindset complemented by a creative sensibility.

• Comfort in presenting ideas and defending strategic recommendations with clarity and assurance.

• This position is not eligible for visa sponsorship (H1B, OPT/CPT, TN, etc).

🏝️ Benefits

• Medical insurance.

• Dental insurance.

• Life insurance.

• Vision insurance.

• Disability benefits.

• 401(k).

• Employee Stock Purchase Plan.

• Paid time off, including vacation, holidays, and personal days.

• Tuition reimbursement.

• Wellness program.

• Discounts on Stanley Black & Decker tools and products.

• Discount programs for partner vendors.

• Opportunities for career growth across various paths.

• Access to a digital learning portal, Lean Academy, and online university.

• Certificates and specializations from prestigious colleges and universities.

• Opportunities for volunteerism and sustainable business practices.