Analyst Relations Lead

This is a fully remote position, open to applicants in United States.

📋 Description

• Develop and implement Glow’s global analyst relations strategy targeting key cybersecurity research and advisory firms.

• Foster relationships with analysts from Gartner, Forrester, IDC, Omdia, Enterprise Strategy Group, and other prominent cybersecurity research organizations.

• Manage analyst briefings, inquiries, advisory sessions, evaluations, and ongoing relationship oversight.

• Identify key analysts, research topics, reports, and market segments critical to Glow’s growth.

• Create narratives and briefing materials that effectively communicate Glow’s vision, product differentiation, customer value, and market potential.

• Collaborate with Product Marketing, Product, Sales, Communications, and executive leadership for consistent positioning within the analyst community.

• Prepare executives and subject-matter experts for discussions, presentations, and evaluations with analysts.

• Oversee participation in analyst research, including market evaluations, reports, surveys, and discussions on emerging categories.

• Integrate analyst feedback and market insights into Glow to guide product strategy, positioning, competitive intelligence, and go-to-market decisions.

• Monitor analyst sentiment, relationships, coverage, and the effectiveness of the program.

• Identify opportunities for analyst research and validation that support sales discussions and enhance customer and prospect credibility.

• Enhance the broader cybersecurity market's understanding of Glow and its emerging category.

⛳️ Requirements

• 5-7 years of experience in Analyst Relations, Product Marketing, Communications, or a related field, preferably within cybersecurity.

• Deep understanding of the cybersecurity ecosystem and the analysts and research firms that influence enterprise security buyers.

• Established relationships with cybersecurity analysts are highly desirable.

• Proven experience managing relationships and research processes with Gartner, Forrester, IDC, or similar analysts.

• Capability to translate highly technical products into clear and compelling market narratives.

• Strong executive presence and experience preparing senior leaders for crucial analyst discussions.

• Exceptional written, verbal, presentation, and storytelling abilities.

• Robust understanding of positioning, competitive intelligence, category creation, and enterprise go-to-market strategies.

• Comfortable working in a dynamic startup environment where priorities shift and processes need to be established.

• Highly collaborative, strategic, organized, and adept at developing long-term strategies while managing details effectively.

🏝️ Benefits

• An inclusive workplace dedicated to welcoming, respecting, and empowering every team member.

• Equal opportunity employer.

• A work environment free from discrimination and harassment.