Account Executive, Parks and Recreation

This is a fully remote position, open to applicants in Canada.

📋 Description

• Manage the entire sales process from initial conversation to RFP, contract, and transition.

• Engage in consultative discussions with recreation leaders, finance departments, and IT teams.

• Strategically plan territories and execute prospecting initiatives.

• Generate leads within target accounts and connect with key stakeholders.

• Promote and participate in events within the municipal and recreation sectors.

• Conduct sales discovery and qualification utilizing established sales methodologies.

• Navigate public-sector purchasing processes, including RFPs, procurement regulations, council and committee approvals, and budget cycles.

• Develop and implement sales strategy plans to meet or surpass revenue and activity objectives.

• Identify organizational challenges and goals, aligning them with Traction Rec solutions.

• Cultivate relationships with recreation directors, program managers, finance, IT, and procurement stakeholders.

• Deliver both remote and on-site presentations to clients.

• Oversee contracting, negotiation, objection resolution, and client procurement processes.

• Provide continuous account management and champion client success.

• Enhance brand visibility within municipal parks and recreation markets.

• Collaborate with external partners to implement joint strategies.

• Pursue growth opportunities and create new business value.

• Coordinate efforts among clients, partners, and internal team members for collective success.

• Actively engage with internal business applications to foster collaboration.

• Maintain up-to-date Salesforce records for pipeline management and forecasting.

• Travel approximately every other month.

⛳️ Requirements

• Bachelor's degree or equivalent experience.

• Over 5 years of experience in client-facing B2B sales.

• Experience with SaaS is advantageous.

• Familiarity with selling to public sector, government, or municipal clients.

• Background in parks and recreation is highly beneficial.

• Comfort with extended, multi-stakeholder sales cycles and formal procurement processes, including RFPs and council approvals.

• Proven history of meeting quotas and acquiring new customers.

• Ability to develop relationships with client leaders and establish trusted advisor status through strong business acumen.

• Enthusiasm for collaborating with municipalities and community organizations.

• Experience or a strong interest in business applications or CRM technologies.

• Exceptional verbal and written communication skills, particularly in RFP responses and executive summaries.

• Strong interpersonal and presentation abilities.

• Entrepreneurial mindset showcasing collaboration and eagerness to build a business.

• Demonstrated proficiency in account and territory planning, as well as account engagement strategies.

• Experience implementing sales strategies and methodologies such as MEDDIC.

• Proven success in fast-paced, collaborative team selling environments.

• Bonus points for experience in local government, parks and recreation, community centers, or the Salesforce ecosystem.

• Successful completion of background and reference checks.

🏝️ Benefits

• Living Wage Certified employer in British Columbia.

• Pledge 1% for the Planet, committing 1% of time, product, profit, or equity to support environmental and community initiatives.

• Competitive benefits provided (specific benefits not detailed).

• Equal opportunity and encouragement for candidates from all backgrounds.

• Travel opportunities approximately every other month.