
Account Coordinator, Paid Search
Posted 16 hours ago

Posted 16 hours ago
This is a fully remote position, open to applicants in United States.
• Offer production support for the account management team
• Generate and format performance reports
• Execute account tasks and optimizations
• Create and upload marketing campaigns
• Engage in and take notes during internal sync meetings, client discussions, and presentations
• Oversee 2–3 accounts while acquiring knowledge of DEPT®’s Paid Search Engine Marketing best practices
• Compose report write-ups that highlight performance trends, elucidate weekly results, and provide clear insights
• Conduct bid adjustments utilizing appropriate bidding strategies
• Track daily performance and investigate execution issues using Qontrol
• Update, monitor, and communicate budget pacing, flagging any variations exceeding or falling below 15%
• Develop suggestions for campaign builds that include themes, keywords, parameters, settings, and advertisements
• Create, retrieve, and perform quality assurance on pixels, tracking, remarketing, and lists
• Assign production tasks to nearshore or internal team members when suitable
• Participate in internally or partner-led search training
• Proficiency in Excel/Sheets, encompassing sorting, filters, vlookup, concatenate, pivot tables, text to columns, and conditional formatting
• Capability to extract reports at campaign, keyword, audience, placement, and device levels and comprehend the data/results
• Competence in executing tasks through the Google UI, Editor, and channel-specific platforms
• Ability to upload and modify campaigns, targeting methods, advertisements, keywords, placements, negatives, and other standard account-management responsibilities
• Skill in creating and editing campaigns, ads, and audiences on Facebook
• Familiarity with DMUS’s SEM methodology
• Understanding of paid-media metrics and their interrelationships, such as CPC, CTR, and CVR
• Comprehensive understanding of the levers employed to meet target objectives
• Experience with Google Search, Display, and/or App campaigns
• Familiarity with UAC, ACi, Google app campaigns, GDN, Performance Max, and Discovery campaigns
• Experience with A/B testing
• Ability to perform quality assurance on work accurately
• Must have authorization to work in the U.S.
• Coverage for Healthcare, Dental, and Vision
• 401K plan with matching contributions
• Paid Time Off (PTO)
• Paid Company Holidays
• Parental Leave
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