Account Coordinator, Paid Search

This is a fully remote position, open to applicants in United States.

📋 Description

• Support the account team with production-related tasks.

• Generate and format performance reports.

• Execute account-related tasks and optimizations.

• Create and upload marketing campaigns.

• Engage in internal syncs, client meetings, and presentations, taking detailed notes.

• Oversee 2–3 client accounts.

• Acquire knowledge of DEPT®’s best practices in paid search engine marketing.

• Produce report write-ups that identify performance trends, clarify weekly results, and offer comprehensive explanations.

• Understand and apply bid adjustments using both smart and manual bidding methods.

• Monitor daily platform performance and troubleshoot execution issues via Qontrol.

• Update, track, and communicate budget pacing, highlighting any variations exceeding 15%.

• Provide recommendations for campaign builds, including themes, keywords, parameters, settings, and advertisements.

• Create, extract, and quality-assure pixels, tracking, remarketing, and audience lists.

• Assign production tasks to nearshore or internal team members as necessary.

⛳️ Requirements

• Expertise in Excel/Sheets, encompassing sorting, filtering, VLOOKUP, concatenation, pivot tables, text to columns, and conditional formatting.

• Capability to perform quality assurance on work to ensure accurate data reporting.

• Proficient navigation of Google UI, Google Ads Editor, Facebook, and other platform-specific tools.

• Ability to generate reports at the levels of campaign, keyword, audience, placement, and device.

• Competence in uploading and editing campaigns, targeting methods, advertisements, keywords, placements, negatives, and other account management components.

• Skill in creating and modifying campaigns, ads, and audiences on Facebook.

• Familiarity with DMUS’s search engine marketing methodology.

• Understanding of metrics such as CPC, CTR, and CVR, along with their interrelationships.

• High-level comprehension of optimization strategies for achieving target objectives.

• Experience managing Google search, display, and/or app campaigns.

• Exposure to UAC, ACi, Google app campaigns, GDN, Performance Max, and/or Discovery campaigns.

• Experience with A/B testing methodologies.

• Authorization to work in the U.S., validated through E-Verify.

• Willingness to participate in internally or partner-led training focused on search.

🏝️ Benefits

• Comprehensive healthcare, dental, and vision coverage.

• 401K plan with matching contributions.

• Paid time off (PTO).

• Paid company holidays.

• Parental leave benefits.

• Commitment to being an equal opportunity employer with inclusive, barrier-free recruitment and workplace practices.

• Provision of reasonable accommodations throughout the recruitment process and during employment.

• Engaging in purpose-driven work at a B Corp-certified organization.