ABM Specialist, Account-Based Marketing

This is a fully remote position, open to applicants in Brazil.

📋 Description

• Spearhead the execution and oversight of the global Account-Based Marketing (ABM) strategy.

• Formulate and roll out the comprehensive global ABM strategy.

• Identify and categorize strategic target accounts across various markets.

• Design and manage tailored, multichannel campaigns.

• Synchronize strategies with regional sales teams.

• Set key performance indicators (KPIs) and success metrics for ABM initiatives.

• Oversee ABM tools and technologies.

• Direct ABM training and enablement programs for global teams.

• Collaborate with sales and marketing teams across all of SoftExpert’s international business units.

⛳️ Requirements

• Extensive experience in B2B Marketing.

• Proven experience with ABM.

• Proficient in English (written, reading, and spoken).

• Familiarity with Marketing Automation and CRM tools.

• Advanced understanding of data analysis and return on investment (ROI).

• Experience in managing international projects.

• Strategic mindset with a global business outlook.

• Excellent intercultural communication abilities.

• Strong focus on results.

• Capability to engage with stakeholders at various levels.

• Proficient analytical skills and ability to interpret data.

• Intermediate Spanish language skills (a plus).

• Background in the technology/software industry (a plus).

• ABM certifications (a plus).

• Experience in managing multicultural teams (a plus).

🏝️ Benefits

• Unimed Health Insurance: No monthly premium for the employee and only 30% copayment.

• Annual profit-sharing bonus.

• Meal or food allowance of R$950.00.

• Education Assistance: Scholarships for language courses, undergraduate programs, postgraduate studies, or specializations, with monthly reimbursement of up to 70%.

• TotalPass: Access to a nationwide network of gyms, psychologists, and nutritionists throughout Brazil at an exclusive discount.

• Dental insurance with three plan options.

• Employee Referral Program with bonuses.

• Free online courses developed by SoftExpert.

• Internal and external training opportunities.

• Pharmacy benefit.

• Life insurance.

• Remote work options.