Web Marketing Copywriter – Contract

This is a fully remote position, open to applicants in California.

📋 Description

• Compose and refine copy for websites, landing pages, product and feature pages, campaign pages, and various digital platforms.

• Create compelling headlines, subheadings, calls to action, value propositions, and supporting web copy.

• Convert intricate product, technical, or marketing ideas into straightforward, accessible language.

• Tailor messaging according to the page's objective, target audience, user journey, and desired action.

• Harmonize brand storytelling with succinct, conversion-oriented writing.

• Organize and enhance copy for optimal online engagement.

• Transform campaign, product, and go-to-market strategies into impactful web messaging.

• Implement SEO and digital content best practices effectively.

• Suggest messaging hierarchies, content frameworks, and strategies based on business and user requirements.

• Ensure consistency in voice, tone, terminology, and messaging across all platforms.

• Collaborate with marketers, designers, web producers, product teams, and stakeholders.

• Integrate stakeholder feedback while preserving clarity and consistency.

• Handle multiple writing projects and priorities in a fast-paced setting.

• Operate independently utilizing creative briefs, messaging frameworks, stakeholder discussions, and source materials.

⛳️ Requirements

• A minimum of 4 years of professional experience in copywriting, content writing, or content marketing, with a strong emphasis on web and digital content.

• A robust portfolio showcasing website, landing page, product, campaign, or other digital copy.

• Capability to produce concise, captivating copy for online audiences.

• Proficiency in distilling complex subjects into clear and persuasive messaging.

• Strong grasp of digital marketing, web content strategy, and user journeys.

• Knowledge of SEO principles and crafting for organic search.

• Exceptional editing, proofreading skills, and meticulous attention to detail.

• Flexibility to adjust tone and messaging for diverse audiences, products, and goals.

• Ability to collaborate effectively with marketing, design, product, and web teams.

• Skill in managing feedback, navigating ambiguity, and juggling multiple priorities with minimal supervision.

• Candidates must have legal authorization to work in the United States.

• This position does not qualify for employment visa sponsorship.

• Preferred: experience in writing for technology, software, AI, or intricate products.

• Preferred: experience in supporting product launches, integrated marketing campaigns, or go-to-market strategies.

• Preferred: familiarity with CMS platforms and web publishing workflows.

• Preferred: experience with brand voice and content guidelines.

• Preferred: knowledge of UX writing, conversion optimization, and web accessibility principles.

• Preferred: experience utilizing AI tools for writing, research, or content creation.

🏝️ Benefits

• Remote work flexibility.

• Contract engagement through December 31, 2026.

• Options for a 40-hour-per-week or 20-hour-per-week schedule.

• A workplace culture that is inclusive, diverse, and equitable.