Social Audience Producer

This is a fully remote position, open to applicants in United States.

📋 Description

• Oversee Grist’s current social media accounts by creating and sharing content that enhances reach, engagement, and impact.

• Develop and experiment with Grist’s voice and strategy on existing social platforms while exploring new platform opportunities.

• Utilize analytics and audience insights to assess performance, design experiments, pinpoint opportunities, and shape social strategy.

• Propose ideas for engaging with audiences beyond conventional social media platforms, such as events.

• Work collaboratively across the organization to develop distribution and social plans for journalism, events, and other key initiatives.

• Enhance collaborative methods with local news partners.

• Monitor social media reactions and discussions to elevate story ideas and identify comments that require responses.

• Create and implement audience-centric and socially-driven storytelling opportunities.

• Assist in designing graphics, videos, and various social media assets.

• Aid Grist journalists in enhancing their social media presence and comprehending platform standards.

• Partner with Audience, Editorial, Design, Video, and local news partner teams.

• Remain informed on evolving platform features and best practices, sharing insights with colleagues.

⛳️ Requirements

• Minimum of 3 years of experience in social media, audience development, or a related field, preferably within a journalism or media organization.

• Proven ability to create unique, engaging content for social media platforms.

• Strong writing and editing skills with the capability to adjust voice, tone, and storytelling techniques for various platforms and audiences.

• Excellent news judgment and a solid understanding of journalistic ethics.

• Experience in leveraging analytics and audience insights to assess performance, identify opportunities, and guide decision-making.

• Hands-on experience in producing multimedia content for social media, including short-form video and visual storytelling.

• Exceptional collaboration and communication skills, with a passion for working alongside journalists and colleagues from diverse disciplines.

• Ability to manage daily content creation while engaging in long-term creative thinking and experimentation.

• Candidates must be based in the U.S. and eligible to work in the U.S.

🏝️ Benefits

• Medical, dental, and vision coverage fully paid for employee premiums and 85% for dependent premiums.

• Employer-paid Basic Life, ADD, Travel Assistance, STD/LTD, and EAPs.

• Voluntary insurance options including Health, Dependent and Transit FSA, Life/ADD, Critical Illness, and Accident Insurance.

• Traditional and Roth 401k with matching (immediate vesting).

• Reimbursement for new employee remote office setup.

• Monthly WiFi stipend.

• Alternative transportation reimbursement.

• Temporary employees will receive paid holidays that fall during their employment period, plus 2.5 floating holidays.

• Temporary employees working during summer months will receive one summer day for each month employed during the summer.

• Generous paid leave policies, including medical and family leave, parental leave, abortion leave, sabbatical leave, and various other paid and unpaid leave programs.

• Annual in-person all-staff retreat (subject to pandemic conditions).