Senior SEO Specialist

This is a fully remote position, open to applicants in Canada.

📋 Description

• Spearhead hands-on SEO strategy and execution for managed.com brands.

• Create and implement SEO strategies that align with business objectives.

• Conduct technical SEO audits and maintain a prioritized list of fixes.

• Enhance site architecture, crawlability, indexation, page speed, and Core Web Vitals.

• Collaborate with engineering on development-related changes.

• Oversee on-page optimization, encompassing keyword research, metadata, internal linking, content optimization, structured data, and schema implementation.

• Formulate and execute strategies for answer engine optimization.

• Monitor brand visibility and citation accuracy across AI platforms, adapting search strategies as AI search evolves.

• Develop and manage off-page SEO initiatives, including link acquisition, digital PR, and brand mention strategies.

• Write and update optimization-driven content and create data-informed briefs for the content team.

• Address issues related to declining page performance.

• Create dashboards for tracking organic traffic, rankings, conversions, revenue attribution, and AI visibility.

• Define SEO KPIs and provide regular insights and strategic recommendations to leadership.

• Conduct competitive and market analysis to uncover search gaps and growth opportunities.

• Deliver final SEO quality assurance for new pages and press releases.

• Infuse an organic search perspective into cross-functional launches.

• Evaluate and test SEO, analytics, and AI tools, sharing effective methods with teammates.

• Assist with other tasks or projects as assigned.

⛳️ Requirements

• Minimum of five years of hands-on SEO experience.

• Advanced skills in technical, on-page, off-page, and analytics-focused SEO.

• Proven track record of organic traffic and ranking growth.

• Strong judgment and ownership to identify opportunities, prioritize across multiple brands, make sound daily decisions, and transition from strategy to execution with minimal supervision.

• Practical experience with AEO or AI-driven search.

• Established habit of testing emerging AI tools and integrating useful findings into workflows.

• Advanced proficiency with Google Search Console and GA4.

• Significant experience with SEMrush, Ahrefs, or a similar SEO platform.

• Extensive experience with Screaming Frog or a comparable crawler.

• Advanced capability to implement structured data and schema.

• Working knowledge of HTML and CSS for on-page changes that do not require development support.

• Strong SEO writing and editing skills for content updates, answer-first sections, FAQs, comparison pages, and content briefs.

• Advanced analytics skills, including dashboard creation, KPI reporting, and revenue attribution.

• Looker experience is preferred; comparable business intelligence experience is acceptable.

• Ability to influence without direct authority, effectively communicate SEO recommendations to both technical and non-technical audiences, and coordinate organic and paid keyword strategies.

• Preferred experience in web hosting, SaaS, or a technology-focused environment.

• Preferred experience with international or multilingual SEO, WordPress or another CMS, and site migrations.

• Proficiency in Python, SQL, scripting, or conversion rate optimization is a plus.

• Strong communication skills and fluency in written and spoken English; additional languages are considered an asset.

🏝️ Benefits

• Remote-first work environment, with team members located in various countries.

• Competitive compensation, aligned with the markets in which we hire.

• Opportunities for growth, with real ownership of your work and support for professional development.

• Flexibility in work hours and conditions, within the core hours needed by your team.

• Access to the necessary AI tools to perform your job, along with the freedom to experiment with them.

• Equal-opportunity employer dedicated to providing accommodations for individuals with disabilities throughout the hiring process.