
Senior SEO, GEO Manager
Posted 5 days ago

Posted 5 days ago
This is a fully remote position, open to applicants in Germany.
• Take ownership of SEO and GEO for vergleich.org and other sites in the portfolio, reporting directly to management.
• Further develop strategies for Google Search and AI search, implementing them in collaboration with editorial, product, and engineering teams.
• Manage the structure, indexing, and internal linking of a website housing a vast number of URLs and a variety of content formats.
• Identify and address keyword cannibalization issues.
• Ensure that content is cited and linked as a source in AI-generated responses, making this visibility quantifiable.
• Enhance visibility, clicks, and referrals to partner shops through organic search.
• Analyze trends using data, establish SEO tests, and set clear priorities.
• Ensure content complies with Google's standards for helpful content based on genuine experience and expertise.
• Develop AI-supported workflows for analysis, content development, and quality assurance.
• Oversee SEO agencies and freelancers, providing direction and reviewing outcomes.
• Build an in-house team as the function expands.
• Minimum of 5 years of SEO experience, preferably with large content, comparison, affiliate, or e-commerce websites.
• Proven track record of increasing organic reach, including ideally recovering from core algorithm updates.
• Strong technical and editorial SEO expertise, covering indexing, crawling, structured data, and information architecture.
• Comprehensive understanding of how AI search engines select their sources, along with a passion for systematic testing.
• Proficient in working with data and tools such as Search Console, GA4, SISTRIX, Screaming Frog, and Sheets.
• Familiarity with SQL or Python is a plus.
• Experience in managing agencies.
• Leadership experience is advantageous.
• An entrepreneurial mindset with a focus on impact-oriented prioritization and pragmatic execution.
• Native-level proficiency in German.
• Excellent command of English.
• Genuine responsibility and direct access to the management team: decisions are made in days rather than months.
• A profitable company with over 12 years of success.
• A collaborative team environment and regular feedback discussions to support your professional growth.
• Options for hybrid or fully remote work.
• Flexible vacation planning.
• Modern equipment provided.
• An optional workspace in our loft office located in Berlin-Kreuzberg.
• Complimentary drinks and snacks.
• Budget allocated for professional development, conferences, and tools.
• Company pension scheme.
• An additional €50 per month as a tax-free non-cash benefit.
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