Senior Product Manager, Intakes & Conversion

This is a fully remote position, open to applicants in United States.

📋 Description

• Take charge of the product strategy, roadmap, and execution for Bask's questionnaires, consent, eligibility, and checkout processes.

• Enhance patient intake workflows to ensure they are intuitive, accessible, and easy to complete.

• Detect friction and drop-off points in the intake and checkout processes, prioritizing enhancements based on user behavior and business impact.

• Spearhead conversion optimization initiatives utilizing funnel analytics, user research, and experimentation.

• Collaborate closely with engineering and design teams to develop configurable questionnaires and intake experiences tailored for various merchants and treatment offerings.

• Work in partnership with clinical and operations teams to ensure that consent and eligibility workflows comply with relevant healthcare standards.

• Enhance the usability, error management, and reliability of the checkout process across all devices.

• Define and track key performance metrics, including questionnaire completion rates, abandonment rates, eligibility-flow completion, and checkout conversion rates.

• Convert merchant feedback, patient insights, and operational requirements into precise product specifications.

• Collaborate with engineers to assess technical dependencies, APIs, integrations, and implementation trade-offs.

• Balance conversion enhancements with patient trust, accurate data collection, and platform reliability.

• Oversee initiatives from discovery and prioritization through development, launch, measurement, and refinement.

• Assume responsibility for product outcomes and continuously optimize performance based on results.

⛳️ Requirements

• A minimum of 5 years of professional product management experience in developing and launching software products.

• Demonstrated experience in owning a product or a significant product area from discovery to launch and iteration.

• Experience with digital onboarding, conversion optimization, checkout processes, or intricate multi-step user workflows.

• Strong grasp of funnel analytics, experimentation, and data-driven product decision-making.

• Experience collaborating directly with software engineers and designers to deliver consumer-facing applications or SaaS products.

• Technical knowledge of APIs, integrations, and contemporary web applications.

• Ability to translate business goals, customer needs, and operational requirements into clear product priorities.

• Strong skills in product discovery, prioritization, and roadmap management.

• Experience managing cross-functional initiatives and handling competing priorities.

• Outstanding written and verbal communication abilities.

• Proven capability to work independently, navigate ambiguity, and achieve measurable product enhancements.

• Nice to Have: Experience in telehealth, digital health, or healthcare intake workflows.

• Nice to Have: Background in e-commerce, subscription-based businesses, or direct-to-consumer platforms.

• Nice to Have: Familiarity with checkout optimization, payment integrations, and transaction workflows.

• Nice to Have: Experience with A/B testing and product analytics tools.

• Nice to Have: Knowledge of consent collection, eligibility screening, or healthcare privacy and compliance issues.

• Nice to Have: Previous experience in software engineering, hands-on coding experience, or a technical academic background.

• Nice to Have: Experience in building configurable SaaS platforms utilized by multiple businesses.

🏝️ Benefits

• Competitive salary and performance-based bonuses.

• Comprehensive health, dental, and vision insurance.

• Generous paid time off policy and flexible working hours.

• Opportunities for professional development and career advancement.

• Inclusive and collaborative work environment.