Senior Product Manager

This is a fully remote position, open to applicants in Lithuania, +6 more countries.

📋 Description

• Lead the product development for Welltech’s upcoming mobile application.

• Oversee the complete in-app experience, from user onboarding and activation to personalization and content discovery.

• Convert the established product vision into a roadmap and minimum viable product (MVP) scope.

• Make daily decisions regarding the balance between speed and quality to successfully launch the product.

• Monitor and enhance unit economics, including ARPU, LTV, CAC, and the payback period.

• Conduct monetization experiments and collaborate with the Growth team on paywalls, pricing strategies, and packaging.

• Leverage shared capabilities, data, and insights from Welltech applications, including YogaGo, Muscle Booster, and WalkFit.

• Design and implement experiments focused on user activation.

• Define modular and easily accessible content discovery experiences.

• Work in conjunction with engineering, design, data, and marketing teams to deliver features and align on objectives and metrics.

• Create working prototypes using AI tools and agents.

• Potentially integrate selected features directly into the app’s code using AI agents, pending engineering review and approval.

• Report directly to the Head of Product.

• Advance through recruiter calls, meetings with the hiring manager, business case presentations, and panel discussions.

⛳️ Requirements

• Demonstrated track record in direct-to-consumer, mobile-first product development and scaling.

• Experience collaborating closely with performance marketing teams.

• Proven success in launching features that significantly enhance activation, engagement, or retention.

• Strong understanding of subscription unit economics: ARPU, LTV, CAC, payback period, and paywall conversion rates.

• Experience utilizing unit economics and monetization metrics to guide product decisions.

• Proficiency in SQL and familiarity with product analytics tools such as Amplitude or Mixpanel.

• Ability to construct funnels, analyze cohorts, and assess the impact of product changes.

• Skill in aligning marketing and engineering stakeholders.

• Comfortable employing AI tools to transform concepts into practical prototypes.

• Background in scale-ups or startups.

• Adaptable to working in a dynamic and uncertain environment.

• Located in Lithuania, Armenia, Romania, Estonia, Latvia, Hungary, or Bulgaria, or willing to relocate to Cyprus.

🏝️ Benefits

• Relocation package available for those moving to Cyprus.

• Possibility to work remotely.

• Commitment to continuous self-improvement and learning opportunities.

• Culture that encourages sharing feedback.

• Chance to integrate selected new features directly into the app code using AI agents.

• Engineering oversight and approval for code modifications, merges, and releases.

• Opportunity to collaborate with established technology, data, and capabilities across Welltech applications.