Senior Marketing Manager, Women’s Health

This is a fully remote position, open to applicants in California.

📋 Description

• Develop, promote, and support Intuitive’s marketing initiatives in the U.S. for Women’s Health, particularly in Gynecology and Breast.

• Create and implement integrated marketing strategies to enhance the adoption of da Vinci in Gynecology and Breast, with a focus on da Vinci 5 and SP.

• Formulate and carry out marketing plans and tactical programs aimed at achieving projected budget growth.

• Generate qualitative and quantitative data and experiences to comprehend markets, surgeons, practices, patient journeys, and clinical procedure steps.

• Craft strategies, value messaging, collateral, tactics, and programs that demonstrate a return on investment.

• Evaluate market trends and competition to establish competitive differentiation.

• Contribute to budget creation, resource allocation, and financial planning for various projects and programs.

• Collaborate with Key Opinion Leader surgeons to grasp the application of the da Vinci Surgical System and convey its value proposition.

• Identify KOLs by market segment and foster relationships with members and leaders of surgical societies.

• Organize trade shows, oversee digital and website development, marketing strategies, and campaign tracking.

• Mentor Marketing colleagues on onboarding processes, marketing standards, and business acumen.

• Lead cross-functional teams in delivering marketing projects and programs.

• Present findings and strategies to senior and executive leadership at Intuitive.

• Act as a market expert in Gynecology and Breast surgery, utilizing approved claims, surgeon feedback, and sales input.

• Advocate for Intuitive’s culture and expectations for success.

⛳️ Requirements

• A minimum of 12 years of marketing experience in a therapeutic medical device company is preferred.

• Demonstrated ability to align diverse teams and employ influence marketing strategies to drive business results.

• A results-oriented mindset with the capability to work independently.

• Proven problem-solving skills and ability to collaborate across functions.

• Exceptional verbal and written communication, presentation, teambuilding, and relationship skills.

• Bachelor’s degree is required.

• An MBA or Master’s degree is preferred.

• Proficient in MS Office Suite.

• Must be available for full-time work.

• Willingness to travel up to 50% is required.

• Current proof of vaccination against certain diseases, including COVID-19, may be necessary.

• Must adhere to applicable U.S. export-control regulations where relevant.

🏝️ Benefits

• Remote work flexibility; employees are required to come onsite when requested by leadership.

• Incentives.

• Comprehensive benefits package.

• Equity options.

• Reasonable accommodations for qualified individuals with disabilities.