Senior Growth Consultant – CRM

This is a fully remote position, open to applicants in Spain.

📋 Description

• Serve as the primary senior contact for client stakeholders.

• Perform comprehensive CRM technical audits that include taxonomy, event structure, API integrations, custom attributes, and webhook flows in Braze.

• Utilize Braze's personalization and automation features, which encompass custom events, real-time triggers, Liquid logic, and dynamic content.

• Manage the planning and execution of holistic lifecycle marketing strategies across email, push notifications, in-app messages, and SMS.

• Execute large-scale campaigns, such as significant content launches and live events.

• Work collaboratively with Creative, Retention, Martech, and CRM Ops teams on both the Phiture and client sides.

• Confirm event instrumentation, user segmentation logic, CRM workflows, APIs, and marketing data pipelines.

• Create and execute A/B and multivariate tests across various channels.

• Evaluate retention and engagement KPIs as well as cohort behavior using tools like Amplitude, Mixpanel, or Looker.

• Convert performance insights into actionable recommendations for internal teams and clients.

• Provide support and mentorship to freelance or junior resources assigned to the account.

⛳️ Requirements

• Over 5 years of practical experience in CRM, lifecycle marketing, or marketing automation, preferably for large-scale mobile/streaming or subscription products.

• Extensive hands-on knowledge of Braze, including API usage, Liquid logic, webhook configurations, custom events/attributes, and advanced campaign architecture.

• Proficient in conducting technical audits and collaborating with client product/data teams on taxonomy, tracking plans, and event schemas.

• Strong data literacy, with the ability to query and interpret data, create dashboards, and translate insights into recommendations using Amplitude, Mixpanel, Looker, or Tableau.

• Demonstrated experience in independently managing senior-level client relationships.

• In-depth understanding of retention and engagement mechanics for large consumer/subscription products, covering behavioral triggers, cohort segmentation, and monetization strategies.

• Skilled in HTML for messaging templates and resolving cross-device layout challenges.

• Excellent communication skills with clients and confidence in leading workshops, meetings, and audits independently, including with senior client stakeholders.

• Proficient in English, both spoken and written.

• Available to commence work between mid-November and early December for a fixed-term engagement lasting approximately 5–6 months.

🏝️ Benefits

• Unlimited remote work within your home country (EMEA), plus the option to work internationally for up to 90 days per year.

• Up to 30 days of paid vacation each year, with additional country-specific days for special occasions.

• Participation in a quarterly bonus scheme.

• Access to free, confidential mental health support from licensed therapists through Oliva.

• An annual personal growth budget of €1,000.

• Ten dedicated learning hours each month.

• Flexible working hours.

• A flexible, pet-friendly workspace at Phiture’s Berlin headquarters.

• Regular team-building activities.

• An annual all-expenses-paid company retreat.

• A personalized career roadmap and development plan.

• A monthly cash allowance for remote work expenses related to home workspace or internet costs.

• Branded Phiture merchandise.

• A MacBook provided from the first day of employment.

• Gifts for birthdays, anniversaries, and seasonal celebrations.