Senior Go-To-Market Strategy Manager, B2B

This is a fully remote position, open to applicants in United States, +1 more state.

📋 Description

• Oversee the full cycle of project execution, managing both internal and external stakeholders.

• Facilitate client meetings to showcase consulting deliverables.

• Create and implement project plans within established parameters and timelines.

• Provide recommendations through market access routes and strategic evaluations.

• Formulate future-state sales and partnership strategies.

• Develop sales coverage models, define job roles, and design commercial organization structures.

• Seamlessly integrate go-to-market strategies with people, processes, and technology.

• Craft contemporary marketing strategies that encompass audience segmentation, value propositions, demand-generation suggestions, and engagement approaches throughout the customer lifecycle.

• Establish marketing performance frameworks, key performance indicators (KPIs), and operational models to enhance spending efficiency, boost return on investment (ROI), and amplify marketing's impact on revenue.

• Construct financial models to back up recommendations.

• Create go-to-market solutions spanning B2B channel strategy, B2B sales strategy and operations, along with marketing strategy and operations.

• Act as the primary contact for engagement delivery, overseeing timelines, workstreams, deliverables, team members, and clients.

• Formulate and evaluate hypotheses, conduct research, develop solutions, and present insights to clients.

• Cultivate consensus by presenting fact-based narratives.

• Supervise analyst- and consultant-level resources throughout project engagements.

⛳️ Requirements

• Prior experience in management consulting is essential.

• Extensive background in customer-facing roles such as sales, customer success, or channel partnerships.

• A bachelor's degree in a relevant field is required; an MBA or master's degree is preferred.

• 3–4 years of consulting experience.

• Proven experience leading projects for large, complex organizations, including Fortune 500 companies.

• Ability to contribute throughout the project lifecycle, from developing hypotheses to delivering final presentations.

• Demonstrated leadership and ownership of multiple specific workstreams.

• Exceptional oral and written communication skills, along with strong presentation abilities.

• Proficient in managing both internal and external stakeholders while supporting projects from start to finish.

• Strong proficiency in Microsoft Office tools, especially Excel and PowerPoint.

• Familiarity with project collaboration tools like Monday.com.

• Must be eligible to work in the United States or Canada without visa sponsorship.

• Preference for candidates who can work during EST hours.

🏝️ Benefits

• Competitive industry compensation along with performance-based bonuses.

• Generous paid time off that includes vacation, holidays, sick leave, maternity/paternity leave, and Friday Summer hours.

• A diverse range of healthcare options, including medical, dental, and vision coverage.

• 401(k) savings plan with company matching.

• Participation in the Marketbridge-led Social Committee.

• Referral bonus program.

• Mentorship program for new employees.

• Social events such as holiday parties, baseball games, and happy hours.

• Opportunities for professional growth and development through personal initiatives and company-supported learning.

• Access to management guidance and organizational resources to aid in career development.

• Opportunities for community volunteering and fundraising activities supporting humanitarian and environmental non-profit organizations.