Market Strategy & Growth Leader

This is a fully remote position, open to applicants in United States.

📋 Description

• Take ownership of market evaluation and sizing for North America, encompassing TAM, SAM, and SOM analyses.

• Establish and uphold market segmentation, buyer personas, and target account lists.

• Collaborate with the Global Product Line by supplying North American market intelligence, regulatory trends, and competitive insights.

• Assist in 3–5 year Long Term Strategy planning utilizing regional market insights.

• Formulate regional commercial strategies, including positioning, value propositions, go-to-market methodologies, and the sales playbook.

• Develop and sustain comprehensive solution architecture that includes hardware, software, licensing, integration, deployment, and total cost of ownership.

• Coordinate with Marketing on thought leadership initiatives and lead flow management.

• Present at customer events and perform product demonstrations.

• Manage prospecting and qualify new opportunities, transitioning them to Sales once a commercial approach is established.

• Support qualified opportunities through proposals by offering market, competitive, and solution architecture context.

• Participate in key customer engagements without taking ownership of sales execution or account management.

• Advocate for the solution internally across the Growth Team, Sales, and business lines.

• Educate Sales on positioning and solution architecture during launch and following significant updates.

• Capture and disseminate market insights and customer learnings.

• Drive the growth of the commercial pipeline, customer pilots, proof-of-concept placements, profitable solution expansion, and gross margin by segment.

⛳️ Requirements

• Bachelor's Degree in Power Engineering or a related technical field, or equivalent professional experience.

• At least 5 years of experience working with Utilities and/or Large Industrial clients on Automation & Control, Reliability, Telecom Infrastructure, or Power & Asset Management topics.

• Minimum of 3 years of experience in a commercial role, such as sales, account management, business development, or strategy.

• A minimum of 5 years of experience in business planning, market strategy, or commercial analysis.

• Entrepreneurial mindset with the capability to drive market opportunities and growth initiatives from start to finish.

• Ability to lead through influence across Marketing, Sales, Product, Commercial Operations, and Engineering teams.

• Proactive self-starter with the ability to drive execution while demonstrating clear ownership and discipline.

• Competence in synthesizing quantitative market data and qualitative customer feedback into a cohesive market strategy.

• Strong financial and analytical abilities; comfortable creating market models, segmentation frameworks, and go-to-market strategies.

• Exceptional prioritization and time management skills.

• Comfortable presenting to customer audiences and conducting product demonstrations without being a technical subject matter expert.

• Legally authorized to work in the United States.

• Successful completion of a drug screening, if applicable.

🏝️ Benefits

• Discretionary annual bonus.

• Medical, dental, vision, and prescription drug coverage.

• Health Coach from GE Vernova, a 24/7 nurse-based resource.

• Employee Assistance Program offering 24/7 confidential assessment, counseling, and referral services.

• GE Vernova Retirement Savings Plan.

• Tax-advantaged 401(k) savings opportunity with company matching contributions.

• Company retirement contributions.

• Access to Fidelity resources and financial planning consultants.

• Tuition assistance.

• Adoption assistance.

• Paid parental leave.

• Disability benefits.

• Life insurance.

• 12 paid holidays.

• Permissive time off.

• Opportunities for professional development.

• Relocation assistance is not provided.