Senior Copywriter

This is a fully remote position, open to applicants in United Kingdom.

📋 Description

• Take ownership of copy delivery for assigned accounts, overseeing everything from brief interpretation to final quality assurance on production and market localization.

• Transform creative briefs, audience insights, and testing hypotheses into concise, conversion-driven copy.

• Create app store metadata, screenshot captions, in-app events, promotional materials, storyboards, and CRM campaigns.

• Develop an understanding of client brands, products, features, and target audiences.

• Confidently adapt across various brand voices, formats, and markets while maintaining brand identity.

• Collaborate with designers to ensure alignment between copy and visuals towards common goals.

• Write source copy in English that translates effectively and tailor messaging for English-speaking markets.

• Leverage creative testing and performance data to inform recommendations and generate new ideas.

• Present and articulate creative rationale in collaboration with the Creative Lead.

• Brief, guide, and review freelance copywriters as necessary.

• Integrate client feedback, brand preferences, and previous experiences into new work.

• Conduct copy quality assurance and proofreading, including final design checks for accuracy, localization, and consistency.

• Manage workload and capacity effectively, identifying risks early.

• Utilize AI tools judiciously and critically edit their outputs.

⛳️ Requirements

• Exceptional native-level English copywriting skills, with outstanding grammar, editorial abilities, and meticulous attention to detail.

• Demonstrated experience in a senior copywriting position, producing compelling digital copy across various formats and brands.

• Strategic and commercial mindset, capable of pinpointing the genuine user benefits in a brief and articulating why the copy will be effective.

• Strong portfolio showcasing versatility across brand voices and clear, benefit-oriented messaging.

• Experience juggling multiple projects in a fast-paced, deadline-oriented environment, with a focus on quality, priorities, and timely delivery.

• Collaborative mindset with the ability to work closely with designers and strategists while responding constructively to feedback.

• Confident communication skills with clients and internal stakeholders at every level.

• Background in a creative or digital agency, preferably in mobile, performance, or growth marketing.

• Familiarity with ASO, SEO, UX, or performance copywriting is advantageous but not mandatory.

• A strong curiosity about products, audiences, and the underlying data.

🏝️ Benefits

• A global team environment.

• The chance to collaborate with leading app brands such as Adobe, Headspace, LEGO®, a major European mobile gaming company, a prominent US retailer, a fintech, and a productivity app.

• Opportunities for growth in ASO, experimentation, and creative strategy.

• Insights gained from creative testing and performance metrics.

• Collaboration with the Creative Lead, designers, and Growth Consultants.

• Phiture's commitment to diversity and inclusion.