
Regional Sales Manager
Posted Sep 11

Posted Sep 11
This is a fully remote position, open to applicants in Illinois.
• Lead, mentor, and develop a Customer Development team.
• Guide the team to achieve business objectives for the designated region across Independent Operators, Chains, and Trade Partners.
• Implement the UFS Annual Operating Plan and quarterly initiatives.
• Train and direct the team to enhance outreach to Regional Restaurant Chains.
• Manage accounts for Small Regional Chains and identify sales opportunities.
• Foster relationships with key tier 2 and 3 distributors to advocate for Unilever Food Solutions products.
• Promote team dedication to lead management as a central driver of business growth.
• Advance business in both commercial and non-commercial field channels.
• Collaborate with restaurant executives and chefs to develop and expand their business.
• Work alongside Distributor Partners through training, collaboration with sales teams, and marketing initiatives.
• Secure customers across all channels with the appropriate level of trade and resources.
• Implement a Contact Matrix for key Trade customers using a Squad approach where feasible.
• Formulate and execute Joint Business Plans with selected Trade partners, encompassing trade terms, sell-out activities, DSRs, team engagement, and KPIs.
• Align with trade customers for Secondary Sales Data partnerships and showcase added value.
• Build and maintain relationships with key Chain Customers and Independent Operators.
• Drive customer engagement in accordance with the defined contact strategy utilizing CRM and data-driven recommendations.
• Conduct virtual sampling, ideation, and cooking demonstrations to secure opportunities or boost product usage.
• Implement and execute Customer Business Plans with selected key Chain customers.
• Deploy and execute UFS digital tools within the designated territory/area.
• Enhance UFS customer data for personalized campaigns.
• Follow up on Marketo-scored leads to ensure engagement and KPI achievement.
• Propel customer engagement with UFS digital platforms and campaigns, including UFS.com, UFS Academy, social media, and webinars.
• Encourage digital buying behavior through e-commerce platforms.
• Lead the category strategy for the Trade Webshop through joint campaigns with digital transformation marketing and trade teams.
• Over 6 years of experience in the foodservice industry with a proven sales track record, preferably in the Foodservice sector.
• Knowledge or experience in utilizing Digital & Social media for sales purposes.
• A passion for Food and the Out-Of-Home (OOH) industry is a plus.
• Familiarity with the needs of Trade Customers.
• Proficient in Strategic Selling skills.
• Strong Virtual Customer Engagement abilities.
• Comprehensive understanding of all Customers & UFS Product solutions.
• Business Insights leading to Activation Solution Selling.
• Acquainted with the UFS CD Cycle.
• Experience in Customer Business Planning & Win & Retail.
• Chefman-ship knowledge.
• Strong Commercial Skills.
• Effective Negotiation Skills.
• Digital & IT skills including eCom, Salesforce, and Marketo.
• Data & Analytical Skills — ability to leverage data-driven insights for execution.
• Employment is contingent upon successful verification of pre-screening tests, which may include drug screening, background checks, credit checks, and DMV checks.
• Eligible for bonuses.
• Eligible for Long-Term Incentives (LTI).
• Comprehensive health insurance, covering prescription drugs, dental, and vision.
• Retirement savings options.
• Life insurance coverage.
• Disability benefits.
• Parental leave policy.
• Sick leave provisions.
• Paid vacation and holiday time.
• Access to a variety of voluntary benefits.
• An inclusion-focused workplace with support for employee growth and development.
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