Regional Marketing Manager, Benelux

This is a fully remote position, open to applicants in Netherlands.

📋 Description

• Implement the regional marketing strategy for the Benelux area, in line with pipeline objectives and territory priorities.

• Propel market development initiatives in Benelux, tailoring strategies and campaigns to the maturity of the market, competitive landscape, and emerging growth prospects.

• Enhance brand visibility, market reach, and customer engagement throughout the region.

• Provide strategic insights for regional business planning and go-to-market strategies.

• Create and execute integrated marketing programs aimed at generating pipeline creation, acceleration, and measurable revenue contributions.

• Collaborate with Regional Sales Directors and their teams to bolster territory plans and strategic account initiatives.

• Ensure effective execution of field marketing initiatives, executive engagements, regional events, and campaigns.

• Oversee program performance from start to finish, including KPI tracking, reporting, and optimizing ROI.

• Set clear KPIs and performance metrics for regional initiatives.

• Evaluate campaign effectiveness, pipeline influence, and marketing's contribution to revenue.

• Analyze competitive activities and market trends to consistently enhance strategy.

• Provide regular executive-level updates on regional marketing performance.

• Serve as the primary marketing liaison for the region, managing local events, crafting demand generation campaigns, and collaborating daily with the local sales team.

⛳️ Requirements

• Over 6 years of B2B marketing experience in enterprise technology, SaaS, cybersecurity, or related fields.

• Proven track record in leveraging AI technologies to improve decision-making, streamline workflows, enhance efficiency, and drive business outcomes.

• Demonstrated experience managing multi-faceted regional marketing programs.

• Strong history of aligning marketing strategies with sales execution and revenue results.

• Deep understanding of marketing's role in generating pipelines that convert to revenue.

• Experience in partner-led or indirect go-to-market frameworks.

• Proven ability to elevate marketing impact in growth or emerging markets.

• Data-driven approach with experience in measuring pipeline and revenue contributions.

• Familiarity with CRM, event tools, and marketing reporting platforms (e.g., Salesforce, Zuddl, Tableau).

• Fluent in English and Dutch is required.

• Openness to travel within the region.

🏝️ Benefits

• Leading compensation and equity awards in the market.

• Comprehensive wellness programs focusing on physical and mental health.

• Competitive vacation and holiday policies for proper rest and recovery.

• Paid parental and adoption leave.

• Opportunities for professional development available to all employees, regardless of their level or role.

• Employee Networks, local neighborhood groups, and volunteer opportunities to foster connections.

• Lively office culture with top-tier amenities.

• Great Place to Work Certified™ globally.